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title: AI Visibility Tools for B2B Marketers: Track – and...
description: A comparison of ten AI visibility (GEO/AEO) tools for B2B marketers, covering HeyAmos, Peec AI, Profound, Scrunch, Otterly AI, AthenaHQ, Semrush AI Visibility,...
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# AI Visibility Tools for B2B Marketers: Track – and Improve – Your Visibility in AI Search

**[SitePoint](https://daily.dev/sources/sitepoint)** · 20 min read · 0 upvotes · 0 comments

## Summary

A comparison of ten AI visibility (GEO/AEO) tools for B2B marketers, covering HeyAmos, Peec AI, Profound, Scrunch, Otterly AI, AthenaHQ, Semrush AI Visibility, Ahrefs Brand Radar, Writesonic and SE Ranking. It distinguishes measurement-only analytics platforms from tools that turn findings into actionable content and optimization workflows, citing a G2 survey showing 51% of B2B software buyers now start research with AI chatbots more often than Google. Pricing, key features, and best-fit scenarios are listed for each tool, along with common mistakes marketers make when tracking AI visibility and an FAQ on GEO versus SEO.

## Full article

daily.dev links to this article rather than hosting it. Read it at the original source: <https://www.sitepoint.com/ai-visibility-tools-b2b-marketers>

## Questions this post answers

### What percentage of B2B software buyers now start their research with an AI chatbot instead of Google?

51% of B2B software buyers now start software research with an AI chatbot more often than with Google, up from 29% the prior year, according to G2's March 2026 survey of 1,076 B2B software buyers and decision-makers. Additionally, 71% said they use AI chatbots at some point during their research process, showing a major shift away from traditional search.

_Marketers tracking this shift toward AI-driven discovery follow related coverage on daily.dev._

### What is the difference between GEO and traditional SEO?

GEO (Generative Engine Optimization) is the practice of improving the likelihood that a brand, website, or content is surfaced, cited, or recommended in generative AI experiences, while SEO targets ranking blue links in traditional search results. They overlap because both depend on discoverable, useful, authoritative information, but they optimize for different surfaces; AEO (Answer Engine Optimization) is often used interchangeably with GEO. SEO does not become irrelevant, since AI search simply adds another discovery layer.

_Developers building content strategy around both SEO and GEO can track evolving best practices on daily.dev._

### How much does the HeyAmos AI visibility tool cost and what does it include?

HeyAmos pricing starts at $99/month for the Starter tier, $249/month for Growth, and $399/month for Pro. It combines prompt tracking, competitor benchmarking, citation mapping, sentiment analysis, prioritized weekly actions, and AI-optimized content drafting, plus an MCP server for connecting to Claude or ChatGPT and a built-in AI strategist called Agent Amos. Customers reportedly see improvement within about three weeks on average.

_Teams comparing pricing across AI visibility platforms like this can weigh options together on daily.dev._

## Similar posts on daily.dev

- [9 Best AI Visibility Tools to Track Your Brand in AI Search](https://daily.dev/posts/9-best-ai-visibility-tools-to-track-your-brand-in-ai-search-7tf5c3odf) · WordPress Beginner · 0 upvotes · 0 comments
- [Choosing an AI Brand Visibility Monitoring Tool in 2026: Options Comparison](https://daily.dev/posts/choosing-an-ai-brand-visibility-monitoring-tool-in-2026-options-comparison-hylwcri8d) · SitePoint · 1 upvotes · 0 comments
- [Profound AI Alternatives & Competitors for AI Visibility \(2026 Guide\)](https://daily.dev/posts/profound-ai-alternatives-competitors-for-ai-visibility-2026-guide--lii3dmfbw) · SitePoint · 0 upvotes · 0 comments

---

Tags: [#seo](https://daily.dev/tags/seo), [#ai-search](https://daily.dev/tags/ai-search)

[View this post on daily.dev](https://daily.dev/posts/ai-visibility-tools-for-b2b-marketers-track-and-improve-your-visibility-in-ai-search-yc6fg1u85)

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