--- title: Aidan Fitzpatrick: Software is not software, it's an... description: An interview snippet with Aidan Fitzpatrick, framing his product Camo not as software but as an experience that helps people communicate more credibly on... canonical: https://daily.dev/posts/aidan-fitzpatrick-software-is-not-software-it-s-an-experience-myfmh3d3q twitter:card: summary_large_image twitter:site: @dailydotdev og:type: website og:site_name: daily.dev og:title: Aidan Fitzpatrick: Software is not software, it's an experience | daily.dev og:description: An interview snippet with Aidan Fitzpatrick, framing his product Camo not as software but as an experience that helps people communicate more credibly on... og:url: https://daily.dev/posts/aidan-fitzpatrick-software-is-not-software-it-s-an-experience-myfmh3d3q og:image: https://api.daily.dev/og/posts/MyfMH3d3q.png og:image:alt: Aidan Fitzpatrick: Software is not software, it's an experience og:image:width: 1200 og:image:height: 630 og:locale: en --- > ## Documentation Index > Fetch the complete documentation index at: https://daily.dev/llms.txt > Use this file to discover all available pages before exploring further. # Aidan Fitzpatrick: Software is not software, it's an experience **[Windows Developer](https://daily.dev/sources/windowsdevelopers)** · 1 min read · 0 upvotes · 0 comments ## Summary An interview snippet with Aidan Fitzpatrick, framing his product Camo not as software but as an experience that helps people communicate more credibly on video. He argues that looking and sounding professional on camera makes people appear smarter, more trustworthy, and more persuasive, positioning Camo as a way to achieve that without hiring dedicated video, audio, or lighting professionals. ## Full article daily.dev links to this article rather than hosting it. Read it at the original source: ## Similar posts on daily.dev - [some software talks i like](https://daily.dev/posts/some-software-talks-i-like-cjsrtjsuv) · Lobsters · 1 upvotes · 0 comments --- [View this post on daily.dev](https://daily.dev/posts/aidan-fitzpatrick-software-is-not-software-it-s-an-experience-myfmh3d3q) ```json {"@context":"https://schema.org","@graph":[{"@type":"Organization","@id":"https://daily.dev/#organization","name":"daily.dev","url":"https://daily.dev","logo":{"@type":"ImageObject","url":"https://daily.dev/apple-touch-icon.png","width":180,"height":180},"sameAs":["https://twitter.com/dailydotdev","https://github.com/dailydotdev","https://www.linkedin.com/company/daily-dev-ltd"]},{"@type":"WebSite","@id":"https://daily.dev/#website","url":"https://daily.dev","name":"daily.dev","publisher":{"@id":"https://daily.dev/#organization"},"potentialAction":{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https://daily.dev/search?q={search_term_string}"},"query-input":"required name=search_term_string"}}]} {"@context":"https://schema.org","@type":"TechArticle","headline":"Aidan Fitzpatrick: Software is not software, it's an experience","url":"https://daily.dev/posts/aidan-fitzpatrick-software-is-not-software-it-s-an-experience-myfmh3d3q","mainEntityOfPage":{"@type":"WebPage","@id":"https://daily.dev/posts/aidan-fitzpatrick-software-is-not-software-it-s-an-experience-myfmh3d3q"},"datePublished":"2026-09-02T17:03:15.818Z","dateModified":"2026-09-02T17:08:37.964Z","description":"An interview snippet with Aidan Fitzpatrick, framing his product Camo not as software but as an experience that helps people communicate more credibly on...","image":"https://i.ytimg.com/vi/kl8fjLDddgc/hqdefault.jpg","thumbnailUrl":"https://i.ytimg.com/vi/kl8fjLDddgc/hqdefault.jpg","isAccessibleForFree":true,"articleSection":"Windows Developer","inLanguage":"en","publisher":{"@type":"Organization","name":"daily.dev","url":"https://daily.dev","logo":{"@type":"ImageObject","url":"https://daily.dev/apple-touch-icon.png","width":180,"height":180}},"author":{"@type":"Organization","name":"Windows Developer","logo":"https://media.daily.dev/image/upload/s--lAMBCxTU--/f_auto/v1725035411/logos/windowsdevelopers","url":"https://daily.dev/sources/windowsdevelopers"},"commentCount":0,"discussionUrl":"https://daily.dev/posts/aidan-fitzpatrick-software-is-not-software-it-s-an-experience-myfmh3d3q","interactionStatistic":[{"@type":"InteractionCounter","interactionType":{"@type":"LikeAction"},"userInteractionCount":0},{"@type":"InteractionCounter","interactionType":{"@type":"CommentAction"},"userInteractionCount":0}],"keywords":"","timeRequired":"PT1M","video":{"@type":"VideoObject","name":"Aidan Fitzpatrick: Software is not software, it's an experience","description":"An interview snippet with Aidan Fitzpatrick, framing his product Camo not as software but as an experience that helps people communicate more credibly on...","thumbnailUrl":"https://i.ytimg.com/vi/kl8fjLDddgc/hqdefault.jpg","uploadDate":"2026-09-02T17:03:15.818Z","duration":"PT1M","url":"https://api.daily.dev/r/MyfMH3d3q","embedUrl":"https://www.youtube.com/embed/kl8fjLDddgc"}} {"@context":"https://schema.org","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https://daily.dev"},{"@type":"ListItem","position":2,"name":"Windows Developer","item":"https://daily.dev/sources/windowsdevelopers"},{"@type":"ListItem","position":3,"name":"Aidan Fitzpatrick: Software is not software, it's an experience"}]} ```