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# Amazon Connect Customer now lets you view metrics by customer lifetime value and repeat-caller status

**[AWS](https://daily.dev/sources/aws)** · 1 min read · 0 upvotes · 0 comments

## Summary

Amazon Connect Customer now lets you break down metrics by customer segment: lifetime value (LTV) and repeat-caller status. You can compare any metric for repeat callers against the rest of your contacts, or check results among your highest-LTV customers. Where a segment is underperforming, you can route high-LTV customers to your most effective people, adjust the knowledge bases and self-service flows that repeat callers fall back from, or refine agent guidance for segments where satisfaction is slipping. The feature is available in all AWS Regions where Amazon Connect Customer with Connect Customer Profiles is offered.

## Full article

daily.dev links to this article rather than hosting it. Read it at the original source: <https://aws.amazon.com/about-aws/whats-new/2026/10/connect-customer-boma-segment>

## Questions this post answers

### How can I segment Amazon Connect metrics by customer lifetime value or repeat-caller status?

Amazon Connect Customer now supports viewing metrics broken down by customer lifetime value (LTV) and repeat-caller status. You can compare any metric between repeat callers and other contacts, or isolate results for your highest-LTV customers, to spot underperforming segments before they affect aggregate numbers. It is available in all AWS Regions where Amazon Connect Customer with Connect Customer Profiles is offered.

_Teams rolling out new contact center analytics track AWS feature updates like this on daily.dev._

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