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# Apple is launching a Klarna-backed device leasing program called Apple Upgrade on July 28

**[The Next Web](https://daily.dev/sources/tnw)** · 3 min read · 0 upvotes · 0 comments

## Summary

Apple is launching Apple Upgrade on July 28, a Klarna-backed device leasing program that replaces its existing iPhone Upgrade Program and standard financing. Customers can lease iPhones, Macs, iPads, and Apple Watches on 24- or 36-month terms, with options to pay off early, upgrade, or return devices. The program requires a soft credit check and does not include AppleCare. Certain models — including the iPhone 16, Apple Watch SE, and entry-level iPad — are excluded, as are business and education purchases. The launch follows significant Apple price increases driven by a global memory chip shortage, and Apple frames the monthly payment model as a way to reduce upfront sticker shock. For Klarna, whose stock has declined since its 2025 IPO, the partnership is a major distribution win — shares jumped 11% on the news. Apple had previously attempted to build an in-house hardware subscription service but abandoned it in late 2024 due to software and regulatory issues.

## Full article

daily.dev links to this article rather than hosting it. Read it at the original source: <https://thenextweb.com/news/apple-upgrade-klarna-device-leasing-program>

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