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title: Apple&#x27;s AI Plans: Insights from Earnings and iOS 18
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# Apple's AI Plans: Insights from Earnings and iOS 18

**[Collections](https://daily.dev/sources/collections)** · 1 min read · 1 upvotes · 0 comments

## Summary

Apple is making progress in AI with improvements to Siri, development of smaller AI models, exploring AI applications in various domains, and prioritizing user privacy.

## Content

Apple is making significant progress in the field of artificial intelligence (AI), as revealed by recent announcements and earnings call. The company is dedicated to improving Siri, its AI voice assistant, by enhancing its ability to analyze and summarize texts within the Messages app. This will be made possible by Apple's large language model called Ajax. The tech giant is also developing smaller and more efficient AI models, paving the way for better user experiences across its device lineup, not just the iPhone. Moreover, Apple is exploring AI applications in various domains, such as health and image editing. In addition, the company is working on a multi-modal large language model called Ferret, which is expected to further advance its AI capabilities. While Apple is pursuing a hybrid approach to AI investments, utilizing its own servers and data centers as well as third-party capacity, it is also considering partnerships with Google and OpenAI to bring AI to the iPhone. However, privacy remains a top priority for Apple, and it will continue to apply stringent measures to safeguard user data and maintain user trust as it expands its AI features in iOS 18.

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---

Tags: [#ai](https://daily.dev/tags/ai), [#apple](https://daily.dev/tags/apple), [#ios](https://daily.dev/tags/ios), [#privacy](https://daily.dev/tags/privacy)

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