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title: Apple’s App Store rolls out personalized recommendations
description: Apple announced a set of new App Store discovery and developer tools at WWDC 2026. The headline feature is Personalized Collections, which surfaces app...
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# Apple’s App Store rolls out personalized recommendations

**[TechCrunch](https://daily.dev/sources/tc)** · 3 min read · 1 upvotes · 0 comments

## Summary

Apple announced a set of new App Store discovery and developer tools at WWDC 2026. The headline feature is Personalized Collections, which surfaces app recommendations tailored to individual users based on their downloads and behavior, along with 'App Notes' explaining why each app was recommended. The feature launches in English in the U.S. first. Beyond discovery, developers gain new tools including rich media in product page headers and search results, an Asset Library for marketing materials, App Bundles for subscription partnerships, and multi-user in-app purchase options for organizations.

## Full article

daily.dev links to this article rather than hosting it. Read it at the original source: <https://techcrunch.com/2026/06/09/apples-app-store-rolls-out-personalized-recommendations>

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---

Tags: [#apple](https://daily.dev/tags/apple), [#mobile](https://daily.dev/tags/mobile), [#app-store](https://daily.dev/tags/app-store)

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