--- title: As rivals chase acquisitions, Peacock bets on bundles... description: NBCUniversal and YouTube have announced a multi-year global strategic partnership that will bring Peacock's Premium plan to YouTube Premium subscribers in the... canonical: https://daily.dev/posts/as-rivals-chase-acquisitions-peacock-bets-on-bundles-through-a-new-deal-with-youtube-gfrhs3dvm twitter:card: summary_large_image twitter:site: @dailydotdev og:type: website og:site_name: daily.dev og:title: As rivals chase acquisitions, Peacock bets on bundles through a new deal with YouTube | daily.dev og:description: NBCUniversal and YouTube have announced a multi-year global strategic partnership that will bring Peacock's Premium plan to YouTube Premium subscribers in the... og:url: https://daily.dev/posts/as-rivals-chase-acquisitions-peacock-bets-on-bundles-through-a-new-deal-with-youtube-gfrhs3dvm og:image: https://api.daily.dev/og/posts/gFrHs3DVM.png og:image:alt: As rivals chase acquisitions, Peacock bets on bundles through a new deal with YouTube og:image:width: 1200 og:image:height: 630 og:locale: en --- > ## Documentation Index > Fetch the complete documentation index at: https://daily.dev/llms.txt > Use this file to discover all available pages before exploring further. # As rivals chase acquisitions, Peacock bets on bundles through a new deal with YouTube **[TechCrunch](https://daily.dev/sources/tc)** · 2 min read · 0 upvotes · 0 comments ## Summary NBCUniversal and YouTube have announced a multi-year global strategic partnership that will bring Peacock's Premium plan to YouTube Premium subscribers in the U.S. starting in early 2027. The deal integrates Peacock content directly into the YouTube experience, covering NFL/NBA sports, SNL, and Bravo content. This partnership is part of Peacock's distribution-focused growth strategy, contrasting with rivals like Paramount Skydance and Fox that are pursuing acquisitions. Peacock has also previously partnered with Amazon and Apple. The announcement follows Peacock reporting its first-ever quarterly profit in Q2 2026, with 48 million paid subscribers. Internationally, NBCUniversal's Universal+ and Hayu services will also become available through YouTube Premium in select markets. ## Full article daily.dev links to this article rather than hosting it. 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