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title: Bing Chat is now “Microsoft Copilot” in potentially...
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# Bing Chat is now “Microsoft Copilot” in potentially confusing rebranding move

**[Ars Technica](https://daily.dev/sources/arstechnica)** · 3 min read · 2 upvotes · 0 comments

## Summary

Microsoft has announced the rebranding of Bing Chat to Microsoft Copilot, which is part of the company's Copilot AI assistant naming scheme. The move aims to unify the functionality across different applications, although it may still cause confusion for some. Microsoft is also embracing OpenAI's GPTs to create tailored versions of Copilot for specific tasks.

## Full article

daily.dev links to this article rather than hosting it. Read it at the original source: <https://arstechnica.com/?p=1984093>

---

Tags: [#ai](https://daily.dev/tags/ai), [#bing-chat](https://daily.dev/tags/bing-chat), [#bots](https://daily.dev/tags/bots), [#chatgpt](https://daily.dev/tags/chatgpt), [#ethical-ai](https://daily.dev/tags/ethical-ai), [#machine-learning](https://daily.dev/tags/machine-learning), [#microsoft](https://daily.dev/tags/microsoft), [#microsoft-copilot](https://daily.dev/tags/microsoft-copilot), [#openai](https://daily.dev/tags/openai), [#tech-news](https://daily.dev/tags/tech-news)

[View this post on daily.dev](https://daily.dev/posts/bing-chat-is-now-microsoft-copilot-in-potentially-confusing-rebranding-move-vdlmka7jb)

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