<!-- mobian-agent-page publisher="dailydev" canonical="https://daily.dev/posts/consumer-protection-cooperation-network-launches-coordinated-actions-against-nine-companies-on-in-ga-hzgez4hf8" -->

---
title: Consumer Protection Cooperation Network launches...
description: On 30 September 2026, the EU&#x27;s Consumer Protection Cooperation (CPC) Network launched coordinated enforcement actions against nine video game companies,...
canonical: https://daily.dev/posts/consumer-protection-cooperation-network-launches-coordinated-actions-against-nine-companies-on-in-ga-hzgez4hf8
twitter:card: summary_large_image
twitter:site: @dailydotdev
og:type: website
og:site_name: daily.dev
og:title: Consumer Protection Cooperation Network launches coordinated actions against nine companies on in-game currency | daily.dev
og:description: On 30 September 2026, the EU&#x27;s Consumer Protection Cooperation (CPC) Network launched coordinated enforcement actions against nine video game companies,...
og:url: https://daily.dev/posts/consumer-protection-cooperation-network-launches-coordinated-actions-against-nine-companies-on-in-ga-hzgez4hf8
og:image: https://api.daily.dev/og/posts/hzGez4hF8.png
og:image:alt: Consumer Protection Cooperation Network launches coordinated actions against nine companies on in-game currency
og:image:width: 1200
og:image:height: 630
og:locale: en
---

> ## Documentation Index
> Fetch the complete documentation index at: https://daily.dev/llms.txt
> Use this file to discover all available pages before exploring further.

# Consumer Protection Cooperation Network launches coordinated actions against nine companies on in-game currency

**[GamesIndustry.biz](https://daily.dev/sources/gamesindustry)** · 5 min read · 0 upvotes · 0 comments

## Summary

On 30 September 2026, the EU's Consumer Protection Cooperation (CPC) Network launched coordinated enforcement actions against nine video game companies, including King, Supercell, Mojang, Riot Games, and a separate action against Activision Blizzard UK, over in-game currency and micro-transaction practices. The CPC Network argues prices should be shown in real-world currency and that consumer protection law should apply as if real money were spent, following a failed 2025 'dialogue' with the industry. The author, a games law attorney, argues this stretches existing EU law beyond its original scope, conflicts with the Commission's own draft EU KIDS Act (which doesn't regulate this in its main text), and anticipates further friction once the Digital Fairness Act draft arrives in November.

## Full article

daily.dev links to this article rather than hosting it. Read it at the original source: <https://www.gamesindustry.biz/consumer-protection-cooperation-network-launches-coordinated-actions-against-nine-companies-on-in-game-currency>

## Questions this post answers

### Which game companies are being targeted by the EU's Consumer Protection Cooperation Network over in-game currency?

Nine companies face coordinated action: Crytek (Hunt: Showdown 1896), InnoGames (Forge of Empires), King (Candy Crush Saga), Mojang (Minecraft and Mech Arena), Plarium (Gardenscapes), PLR Worldwide Sales, Riot Games (Valorant), Supercell (Clash of Clans), and Ubisoft EMEA (For Honor). A parallel action targets Activision Blizzard UK over Diablo Immortal and Call of Duty Mobile.

_Studios navigating evolving monetization rules can follow legal and policy developments like this on daily.dev._

### What does the EU Consumer Protection Cooperation Network want game companies to do about in-game currency pricing?

It wants prices shown in real-world currency even when purchases are made with in-game currency, and wants consumer protection law applied as though real money changed hands. This follows a 2025 dialogue with the games industry that the Network considered unsatisfactory, prompting coordinated enforcement action against nine companies starting September 30, 2026.

_Developers weighing compliance costs against monetization design can track this debate on daily.dev._

### Does the EU KIDS Act regulate in-game currency transparency for minors?

No, the draft EU KIDS Act's main text does not regulate in-game currency transparency, even for children, despite its recitals addressing the topic. A separate Digital Fairness Act draft, expected in November, is anticipated to address in-game monetization more directly, creating inconsistency across EU Commission initiatives.

_Teams tracking overlapping EU digital regulations can stay ahead of conflicting rules via daily.dev._

## Similar posts on daily.dev

- [Supercell CEO says new EU laws could 'cripple' studios](https://daily.dev/posts/supercell-ceo-says-new-eu-laws-could-cripple-studios-aiu28zpja) · Game Developer · 0 upvotes · 0 comments
- [Games industry legal trends to watch in 2026](https://daily.dev/posts/games-industry-legal-trends-to-watch-in-2026-p5gch748e) · GamesIndustry.biz · 1 upvotes · 0 comments
- [Europe’s new rules target loot boxes and kids’ gaming](https://daily.dev/posts/europe-s-new-rules-target-loot-boxes-and-kids-gaming-jvz4aaxf2) · The Next Web · 0 upvotes · 0 comments
- [2025 was a year of legal disruption for the games industry \| Year in Review](https://daily.dev/posts/2025-was-a-year-of-legal-disruption-for-the-games-industry-year-in-review-axoyqatbc) · GamesIndustry.biz · 0 upvotes · 0 comments
- [Italy investigates Activision Blizzard for pushing in-game purchases](https://daily.dev/posts/italy-investigates-activision-blizzard-for-pushing-in-game-purchases-b9zlzsphf) · TechCrunch · 0 upvotes · 0 comments

---

Tags: [#regulation](https://daily.dev/tags/regulation)

[View this post on daily.dev](https://daily.dev/posts/consumer-protection-cooperation-network-launches-coordinated-actions-against-nine-companies-on-in-ga-hzgez4hf8)

```json
{"@context":"https://schema.org","@graph":[{"@type":"Organization","@id":"https://daily.dev/#organization","name":"daily.dev","url":"https://daily.dev","logo":{"@type":"ImageObject","url":"https://daily.dev/apple-touch-icon.png","width":180,"height":180},"sameAs":["https://twitter.com/dailydotdev","https://github.com/dailydotdev","https://www.linkedin.com/company/daily-dev-ltd"]},{"@type":"WebSite","@id":"https://daily.dev/#website","url":"https://daily.dev","name":"daily.dev","publisher":{"@id":"https://daily.dev/#organization"},"potentialAction":{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https://daily.dev/search?q={search_term_string}"},"query-input":"required name=search_term_string"}}]}
{"@context":"https://schema.org","@type":"TechArticle","headline":"Consumer Protection Cooperation Network launches coordinated actions against nine companies on in-game currency","url":"https://daily.dev/posts/consumer-protection-cooperation-network-launches-coordinated-actions-against-nine-companies-on-in-ga-hzgez4hf8","mainEntityOfPage":{"@type":"WebPage","@id":"https://daily.dev/posts/consumer-protection-cooperation-network-launches-coordinated-actions-against-nine-companies-on-in-ga-hzgez4hf8"},"datePublished":"2026-10-01T14:18:27.149Z","dateModified":"2026-10-01T14:18:51.759Z","description":"On 30 September 2026, the EU's Consumer Protection Cooperation (CPC) Network launched coordinated enforcement actions against nine video game companies,...","image":"https://media.daily.dev/image/upload/f_auto,q_auto/v1/posts/8be5e7b7f8bbf0b48dc56658d939ccef?_a=AQAEuop","thumbnailUrl":"https://media.daily.dev/image/upload/f_auto,q_auto/v1/posts/8be5e7b7f8bbf0b48dc56658d939ccef?_a=AQAEuop","isAccessibleForFree":true,"articleSection":"GamesIndustry.biz","inLanguage":"en","publisher":{"@type":"Organization","name":"daily.dev","url":"https://daily.dev","logo":{"@type":"ImageObject","url":"https://daily.dev/apple-touch-icon.png","width":180,"height":180}},"author":{"@type":"Organization","name":"GamesIndustry.biz","logo":"https://media.daily.dev/image/upload/t_logo,f_auto/v1/logos/be1a78592d5340248e5204f8007b82be","url":"https://daily.dev/sources/gamesindustry"},"commentCount":0,"discussionUrl":"https://daily.dev/posts/consumer-protection-cooperation-network-launches-coordinated-actions-against-nine-companies-on-in-ga-hzgez4hf8","interactionStatistic":[{"@type":"InteractionCounter","interactionType":{"@type":"LikeAction"},"userInteractionCount":0},{"@type":"InteractionCounter","interactionType":{"@type":"CommentAction"},"userInteractionCount":0}],"keywords":"regulation","timeRequired":"PT5M"}
{"@context":"https://schema.org","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https://daily.dev"},{"@type":"ListItem","position":2,"name":"GamesIndustry.biz","item":"https://daily.dev/sources/gamesindustry"},{"@type":"ListItem","position":3,"name":"Consumer Protection Cooperation Network launches coordinated actions against nine companies on in-game currency"}]}
{"@context":"https://schema.org","@type":"FAQPage","@id":"https://daily.dev/posts/consumer-protection-cooperation-network-launches-coordinated-actions-against-nine-companies-on-in-ga-hzgez4hf8#faq","mainEntity":[{"@type":"Question","name":"Which game companies are being targeted by the EU's Consumer Protection Cooperation Network over in-game currency?","acceptedAnswer":{"@type":"Answer","text":"Nine companies face coordinated action: Crytek (Hunt: Showdown 1896), InnoGames (Forge of Empires), King (Candy Crush Saga), Mojang (Minecraft and Mech Arena), Plarium (Gardenscapes), PLR Worldwide Sales, Riot Games (Valorant), Supercell (Clash of Clans), and Ubisoft EMEA (For Honor). A parallel action targets Activision Blizzard UK over Diablo Immortal and Call of Duty Mobile. Studios navigating evolving monetization rules can follow legal and policy developments like this on daily.dev."}},{"@type":"Question","name":"What does the EU Consumer Protection Cooperation Network want game companies to do about in-game currency pricing?","acceptedAnswer":{"@type":"Answer","text":"It wants prices shown in real-world currency even when purchases are made with in-game currency, and wants consumer protection law applied as though real money changed hands. This follows a 2025 dialogue with the games industry that the Network considered unsatisfactory, prompting coordinated enforcement action against nine companies starting September 30, 2026. Developers weighing compliance costs against monetization design can track this debate on daily.dev."}},{"@type":"Question","name":"Does the EU KIDS Act regulate in-game currency transparency for minors?","acceptedAnswer":{"@type":"Answer","text":"No, the draft EU KIDS Act's main text does not regulate in-game currency transparency, even for children, despite its recitals addressing the topic. A separate Digital Fairness Act draft, expected in November, is anticipated to address in-game monetization more directly, creating inconsistency across EU Commission initiatives. Teams tracking overlapping EU digital regulations can stay ahead of conflicting rules via daily.dev."}}]}
```

