Snowflake's Cortex AI Function Studio addresses a common enterprise AI failure: production AI pipelines that degrade silently because prompts lack version control, evaluation benchmarks, and audit trails. The platform provides a full development lifecycle — Build, Evaluate, Optimize, Deploy — natively inside Snowflake. Key capabilities include automatic model selection, three evaluation paths (ground truth, auto-labeling, or synthetic data generation), and a Genetic-Pareto optimization algorithm that benchmarks prompt-model combinations systematically. A financial services contract extraction use case illustrates how processing time dropped from 4 hours to under 10 minutes per contract, with a reproducible quality benchmark and governed deployment. Caveats include regional preview status, high optimization costs at scale, batch-only inference, and no native multi-function orchestration.