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title: The £20 Billion Handshake | daily.dev
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og:title: The £20 Billion Handshake | daily.dev
og:description: Google pays Apple $20 billion annually to remain the default search engine on iOS, a deal exposed during the DOJ antitrust trial that found Google an illegal...
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> ## Documentation Index
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> Use this file to discover all available pages before exploring further.

# The £20 Billion Handshake

**[Smarter Articles](https://daily.dev/sources/smarterarticles)** · [@rawveg](https://daily.dev/rawveg) · 0 upvotes · 0 comments

## Summary

Google pays Apple $20 billion annually to remain the default search engine on iOS, a deal exposed during the DOJ antitrust trial that found Google an illegal monopolist. The piece examines how AI is disrupting this model: Apple now also partners with OpenAI (no cash changes hands, just distribution), Microsoft invested billions in OpenAI to power Bing, and generative AI search grew 525% in 2024. AI Overviews reduce click-through rates by 34.5%, threatening the ad-click revenue model. The September 2025 ruling banned exclusive search contracts but allowed continued payments with genuine user choice. European DMA enforcement added fines and data-sharing mandates. Smaller players like DuckDuckGo depend on Bing infrastructure and can't match hyperscaler compute access. Publisher licensing deals (News Corp, AP, FT) are creating a new content economy. The piece concludes that platform power, not just technology merit, will determine winners in the AI search era.

## Full article

daily.dev links to this article rather than hosting it. Read it at the original source: <https://readarticle.at/the-20-billion-pound-handshake>

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---

Tags: [#google](https://daily.dev/tags/google), [#openai](https://daily.dev/tags/openai)

[View this post on daily.dev](https://daily.dev/posts/cvo9k73kl)

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