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# Disney+ looks to TikTok creators to bring fan content to its short-form video feed

**[TechCrunch](https://daily.dev/sources/tc)** · 2 min read · 0 upvotes · 0 comments

## Summary

Disney+ is partnering with TikTok to bring fan-made creator content into its app through the 'Verts' short-form video feed. The pilot program launches in the U.S. and will expand to additional markets. Fan videos covering Pixar, Marvel, Star Wars, and other franchises will be featured. Disney is also launching a Creator Ambassador Program giving TikTok creators access to its content library, rewards, and career opportunities. The move follows Disney's earlier failed plan to use OpenAI's Sora for AI-generated short videos, and mirrors similar short-form video initiatives by Netflix, HBO Max, and Prime Video as streamers compete with social platforms for viewer attention. Disney's Q3 SVOD operating income more than doubled to $712 million year-over-year.

## Full article

daily.dev links to this article rather than hosting it. Read it at the original source: <https://techcrunch.com/2026/08/05/disney-looks-to-tiktok-creators-to-bring-fan-content-to-its-short-form-video-feed>

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