--- title: EA bought by Saudi wealth fund and GTA marketing jumps... description: A weekly games industry news roundup covering several major stories: EA has been taken private in a $55 billion buyout led by Saudi Arabia's Public Investment... canonical: https://daily.dev/posts/ea-bought-by-saudi-wealth-fund-and-gta-marketing-jumps-the-shark-ao9uwzhew twitter:card: summary_large_image twitter:site: @dailydotdev og:type: website og:site_name: daily.dev og:title: EA bought by Saudi wealth fund and GTA marketing jumps the shark | daily.dev og:description: A weekly games industry news roundup covering several major stories: EA has been taken private in a $55 billion buyout led by Saudi Arabia's Public Investment... og:url: https://daily.dev/posts/ea-bought-by-saudi-wealth-fund-and-gta-marketing-jumps-the-shark-ao9uwzhew og:image: https://api.daily.dev/og/posts/AO9uwZHEw.png og:image:alt: EA bought by Saudi wealth fund and GTA marketing jumps the shark og:image:width: 1200 og:image:height: 630 og:locale: en --- > ## Documentation Index > Fetch the complete documentation index at: https://daily.dev/llms.txt > Use this file to discover all available pages before exploring further. # EA bought by Saudi wealth fund and GTA marketing jumps the shark **[Game Developer](https://daily.dev/sources/gamedeveloper)** · 6 min read · 0 upvotes · 0 comments ## Summary A weekly games industry news roundup covering several major stories: EA has been taken private in a $55 billion buyout led by Saudi Arabia's Public Investment Fund (PIF) with involvement from Jared Kushner; Devolver Digital is seeking to delist from the London Stock Exchange, arguing public trading is incompatible with indie publishing; Rockstar is premiering the next GTA VI trailer exclusively on Netflix on August 27 before releasing it to YouTube six hours later; King management rejected a collective bargaining agreement from unionized Swedish employees; Halo Studios cut long-serving contractors shortly after launching Halo: Campaign Evolved; Roblox posted a poor second quarter with declining daily active users for the third consecutive quarter; and Coffee Stain remains optimistic despite underperformance of Deep Rock Galactic spinoffs. ## Full article daily.dev links to this article rather than hosting it. Read it at the original source: ## Questions this post answers ### How much did Saudi Arabia's Public Investment Fund pay to acquire EA? Saudi Arabia's sovereign Public Investment Fund (PIF) led an investor consortium that completed a $55 billion buyout of EA, taking the publisher private. The deal closed despite calls from union leaders and U.S. lawmakers for FTC scrutiny. Jared Kushner was also heavily involved in the transaction. _Developers tracking the EA acquisition and its impact on the games industry follow developments like these on daily.dev._ ### When is the GTA VI trailer premiering on Netflix and how long before it goes to YouTube? The next GTA VI trailer premieres exclusively on Netflix on August 27, with a six-hour window before it becomes available on YouTube. Rockstar is billing it as an 'extended preview,' meaning fans who want immediate access will need an active Netflix subscription. _Game developers watching how major publishers approach marketing deals can track stories like this on daily.dev._ ## Similar posts on daily.dev - [EA workers trapped in a maelstrom of uncertainty after Saudi deal](https://daily.dev/posts/ea-workers-trapped-in-a-maelstrom-of-uncertainty-after-saudi-deal-jlo53pqdx) · Game Developer · 0 upvotes · 0 comments - [EA shareholders back $55bn acquisition](https://daily.dev/posts/ea-shareholders-back-55bn-acquisition-nrfaaqkec) · GamesIndustry.biz · 0 upvotes · 0 comments - [EA Employees Express Concerns Over Saudi Arabia Deal](https://daily.dev/posts/ea-employees-express-concerns-over-saudi-arabia-deal-tgsroxqat) · 80 LEVEL · 0 upvotes · 0 comments --- Tags: [#gaming](https://daily.dev/tags/gaming) [View this post on daily.dev](https://daily.dev/posts/ea-bought-by-saudi-wealth-fund-and-gta-marketing-jumps-the-shark-ao9uwzhew) ```json {"@context":"https://schema.org","@graph":[{"@type":"Organization","@id":"https://daily.dev/#organization","name":"daily.dev","url":"https://daily.dev","logo":{"@type":"ImageObject","url":"https://daily.dev/apple-touch-icon.png","width":180,"height":180},"sameAs":["https://twitter.com/dailydotdev","https://github.com/dailydotdev","https://www.linkedin.com/company/daily-dev-ltd"]},{"@type":"WebSite","@id":"https://daily.dev/#website","url":"https://daily.dev","name":"daily.dev","publisher":{"@id":"https://daily.dev/#organization"},"potentialAction":{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https://daily.dev/search?q={search_term_string}"},"query-input":"required name=search_term_string"}}]} {"@context":"https://schema.org","@type":"TechArticle","headline":"EA bought by Saudi wealth fund and GTA marketing jumps the shark","url":"https://daily.dev/posts/ea-bought-by-saudi-wealth-fund-and-gta-marketing-jumps-the-shark-ao9uwzhew","mainEntityOfPage":{"@type":"WebPage","@id":"https://daily.dev/posts/ea-bought-by-saudi-wealth-fund-and-gta-marketing-jumps-the-shark-ao9uwzhew"},"datePublished":"2026-08-07T11:47:49.647Z","dateModified":"2026-08-07T11:56:08.312Z","description":"A weekly games industry news roundup covering several major stories: EA has been taken private in a $55 billion buyout led by Saudi Arabia's Public Investment...","image":"https://media.daily.dev/image/upload/f_auto,q_auto/v1/posts/f9f87c2cf1a5d0eb2dd9476922193412?_a=AQAEuop","thumbnailUrl":"https://media.daily.dev/image/upload/f_auto,q_auto/v1/posts/f9f87c2cf1a5d0eb2dd9476922193412?_a=AQAEuop","isAccessibleForFree":true,"articleSection":"Game Developer","inLanguage":"en","publisher":{"@type":"Organization","name":"daily.dev","url":"https://daily.dev","logo":{"@type":"ImageObject","url":"https://daily.dev/apple-touch-icon.png","width":180,"height":180}},"author":{"@type":"Organization","name":"Game Developer","logo":"https://media.daily.dev/image/upload/t_logo,f_auto/v1/logos/5fbb7418db8746769a45f55309bbdf13","url":"https://daily.dev/sources/gamedeveloper"},"commentCount":0,"discussionUrl":"https://daily.dev/posts/ea-bought-by-saudi-wealth-fund-and-gta-marketing-jumps-the-shark-ao9uwzhew","interactionStatistic":[{"@type":"InteractionCounter","interactionType":{"@type":"LikeAction"},"userInteractionCount":0},{"@type":"InteractionCounter","interactionType":{"@type":"CommentAction"},"userInteractionCount":0}],"keywords":"gaming","timeRequired":"PT6M"} {"@context":"https://schema.org","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https://daily.dev"},{"@type":"ListItem","position":2,"name":"Game Developer","item":"https://daily.dev/sources/gamedeveloper"},{"@type":"ListItem","position":3,"name":"EA bought by Saudi wealth fund and GTA marketing jumps the shark"}]} {"@context":"https://schema.org","@type":"FAQPage","@id":"https://daily.dev/posts/ea-bought-by-saudi-wealth-fund-and-gta-marketing-jumps-the-shark-ao9uwzhew#faq","mainEntity":[{"@type":"Question","name":"How much did Saudi Arabia's Public Investment Fund pay to acquire EA?","acceptedAnswer":{"@type":"Answer","text":"Saudi Arabia's sovereign Public Investment Fund (PIF) led an investor consortium that completed a $55 billion buyout of EA, taking the publisher private. 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