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# Elon Musk throttles Grok Bot limits due to ‘unsustainably high’ costs

**[TechCrunch](https://daily.dev/sources/tc)** · 2 min read · 0 upvotes · 0 comments

## Summary

Grok Bot users found their weekly usage limits maxed out over Halloween weekend, some jumping from 50% to 100%. Elon Musk confirmed this wasn't a glitch, saying the cost of serving Grok Bot was 'unsustainably high relative to revenue'. SpaceX recently reported AI makes up 52% of its income, with its Super Intelligence division turning a profit of $431 million, though its profit would have been higher without $1.2 billion in one-time costs from acquiring Cursor. Musk hasn't said how usage limits will change going forward.

## Full article

daily.dev links to this article rather than hosting it. Read it at the original source: <https://techcrunch.com/2026/11/02/elon-musk-throttles-grok-bot-limits-due-to-unsustainably-high-costs>

## Questions this post answers

### Why did my Grok Bot usage limit suddenly jump to 100%?

Elon Musk confirmed it wasn't a glitch; SpaceX throttled Grok Bot limits because the cost of serving the AI assistant was 'unsustainably high relative to revenue.' Some users saw usage jump from as low as 50% to 100% over Halloween weekend without increased use. Musk has not said how limits will change going forward.

_Anyone budgeting around an AI assistant's usage caps can track cost-driven limit changes like this on daily.dev._

### How much profit does SpaceX's AI division make from Grok Bot?

SpaceX's renamed 'Super Intelligence' division turned a profit of $431 million, a rarity in the AI industry. AI now makes up 52% of SpaceX's company income. That profit would have been higher if not for $1.2 billion in one-time costs tied to its acquisition of Cursor.

_Developers weighing AI vendor stability can follow financial signals like these on daily.dev._

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- [Musk says SpaceX will cover Grok Bot purchase mistakes and leaked cards](https://daily.dev/posts/musk-says-spacex-will-cover-grok-bot-purchase-mistakes-and-leaked-cards-foqigr6ke) · The Next Web · 0 upvotes · 0 comments
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---

Tags: [#spacex](https://daily.dev/tags/spacex), [#grok](https://daily.dev/tags/grok)

[View this post on daily.dev](https://daily.dev/posts/elon-musk-throttles-grok-bot-limits-due-to-unsustainably-high-costs-nmoekofnd)

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