--- title: "EMEA firms push on with AI pilots even as payoff doubts grow" url: https://daily.dev/posts/emea-firms-push-on-with-ai-pilots-even-as-payoff-doubts-grow-lczjzt2za source_url: https://go.theregister.com/feed/www.theregister.com/2026/01/27/emea_ai_idc_lenovo/ type: article source: "The Register" published: 2026-01-27T18:16:44.308Z updated: 2026-02-27T12:20:16.461Z tags: ["ai", "business", "infrastructure", "enterprise"] reading_time: 4 upvotes: 1 comments: 0 language: en --- > ## Documentation Index > Fetch the complete documentation index at: https://daily.dev/llms.txt > Use this file to discover all available pages before exploring further. # EMEA firms push on with AI pilots even as payoff doubts grow **[The Register](https://daily.dev/sources/theregister)** · 4 min read · 1 upvotes · 0 comments ## Summary EMEA enterprises are accelerating AI pilot deployments despite mixed evidence on returns. IDC research shows 60% of companies are running proof of concepts or systematic adoption, with 94% expecting positive ROI. However, recent studies from Deloitte and PwC reveal most companies see neither increased revenue nor decreased costs from AI. Organizations are shifting focus to non-financial benefits like employee engagement and customer experience. Key challenges include skills gaps, infrastructure requirements, and governance policies, with only 27% having comprehensive AI compliance frameworks. Hybrid deployment models are preferred over public cloud for production workloads. ## Full article daily.dev links to this article rather than hosting it. Read it at the original source: ## Similar posts on daily.dev - [The cure for the AI hype hangover](https://daily.dev/posts/the-cure-for-the-ai-hype-hangover-pryonubpq) · InfoWorld · 0 upvotes · 0 comments --- Tags: [#ai](https://daily.dev/tags/ai), [#business](https://daily.dev/tags/business), [#infrastructure](https://daily.dev/tags/infrastructure), [#enterprise](https://daily.dev/tags/enterprise) [View this post on daily.dev](https://daily.dev/posts/emea-firms-push-on-with-ai-pilots-even-as-payoff-doubts-grow-lczjzt2za)