--- title: EU approves EA buyout and Xbox trials ad-supported game... description: A weekly games industry news roundup covering several notable stories: Xbox is trialing an ad-supported game streaming service requiring players to watch ads... canonical: https://daily.dev/posts/eu-approves-ea-buyout-and-xbox-trials-ad-supported-game-streaming-w3zaq1kkh twitter:card: summary_large_image twitter:site: @dailydotdev og:type: website og:site_name: daily.dev og:title: EU approves EA buyout and Xbox trials ad-supported game streaming | daily.dev og:description: A weekly games industry news roundup covering several notable stories: Xbox is trialing an ad-supported game streaming service requiring players to watch ads... og:url: https://daily.dev/posts/eu-approves-ea-buyout-and-xbox-trials-ad-supported-game-streaming-w3zaq1kkh og:image: https://api.daily.dev/og/posts/W3zaq1KkH.png og:image:alt: EU approves EA buyout and Xbox trials ad-supported game streaming og:image:width: 1200 og:image:height: 630 og:locale: en --- > ## Documentation Index > Fetch the complete documentation index at: https://daily.dev/llms.txt > Use this file to discover all available pages before exploring further. # EU approves EA buyout and Xbox trials ad-supported game streaming **[Game Developer](https://daily.dev/sources/gamedeveloper)** · 5 min read · 0 upvotes · 0 comments ## Summary A weekly games industry news roundup covering several notable stories: Xbox is trialing an ad-supported game streaming service requiring players to watch ads before and during play; the EU approved the $55 billion Saudi-led buyout of EA involving PIF, Silver Lake, and Affinity Partners; Bethesda's union OneBGS criticized Xbox for offering minimum legal severance to laid-off Canadian workers; Alpha Dog Games has re-emerged as an independent studio two years after being shut down by Xbox; and mobile platformer Poinpy has returned to iOS and Android for free after being removed from Netflix Games. ## Full article daily.dev links to this article rather than hosting it. Read it at the original source: ## Similar posts on daily.dev - [EA rolls out Advertising arm to let companies market "directly into gameplay"](https://daily.dev/posts/ea-rolls-out-advertising-arm-to-let-companies-market-directly-into-gameplay--dae9wxkmm) · GamesIndustry.biz · 0 upvotes · 0 comments - [EA says buyout won't result in loss of creative control](https://daily.dev/posts/ea-says-buyout-won-t-result-in-loss-of-creative-control-npwqnhl8l) · Game Developer · 0 upvotes · 0 comments - [EA just built a full advertising platform inside its games, and 120 million players are the audience](https://daily.dev/posts/ea-just-built-a-full-advertising-platform-inside-its-games-and-120-million-players-are-the-audience-jfo4silq2) · The Next Web · 0 upvotes · 0 comments - [Why Xbox's console ads could be a good thing for gaming \| Opinion](https://daily.dev/posts/why-xbox-s-console-ads-could-be-a-good-thing-for-gaming-opinion-czyqmnmph) · GamesIndustry.biz · 0 upvotes · 0 comments --- Tags: [#xbox](https://daily.dev/tags/xbox) [View this post on daily.dev](https://daily.dev/posts/eu-approves-ea-buyout-and-xbox-trials-ad-supported-game-streaming-w3zaq1kkh) ```json {"@context":"https://schema.org","@graph":[{"@type":"Organization","@id":"https://daily.dev/#organization","name":"daily.dev","url":"https://daily.dev","logo":{"@type":"ImageObject","url":"https://daily.dev/apple-touch-icon.png","width":180,"height":180},"sameAs":["https://twitter.com/dailydotdev","https://github.com/dailydotdev","https://www.linkedin.com/company/daily-dev-ltd"]},{"@type":"WebSite","@id":"https://daily.dev/#website","url":"https://daily.dev","name":"daily.dev","publisher":{"@id":"https://daily.dev/#organization"},"potentialAction":{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https://daily.dev/search?q={search_term_string}"},"query-input":"required name=search_term_string"}}]} {"@context":"https://schema.org","@type":"TechArticle","headline":"EU approves EA buyout and Xbox trials ad-supported game streaming","url":"https://daily.dev/posts/eu-approves-ea-buyout-and-xbox-trials-ad-supported-game-streaming-w3zaq1kkh","mainEntityOfPage":{"@type":"WebPage","@id":"https://daily.dev/posts/eu-approves-ea-buyout-and-xbox-trials-ad-supported-game-streaming-w3zaq1kkh"},"datePublished":"2026-07-24T11:18:12.162Z","dateModified":"2026-07-24T12:14:16.428Z","description":"A weekly games industry news roundup covering several notable stories: Xbox is trialing an ad-supported game streaming service requiring players to watch ads...","image":"https://media.daily.dev/image/upload/f_auto,q_auto/v1/posts/2c0c8b381551884d8b2f262345c049c1?_a=AQAEuop","thumbnailUrl":"https://media.daily.dev/image/upload/f_auto,q_auto/v1/posts/2c0c8b381551884d8b2f262345c049c1?_a=AQAEuop","isAccessibleForFree":true,"articleSection":"Game Developer","inLanguage":"en","publisher":{"@type":"Organization","name":"daily.dev","url":"https://daily.dev","logo":{"@type":"ImageObject","url":"https://daily.dev/apple-touch-icon.png","width":180,"height":180}},"author":{"@type":"Organization","name":"Game Developer","logo":"https://media.daily.dev/image/upload/t_logo,f_auto/v1/logos/5fbb7418db8746769a45f55309bbdf13","url":"https://daily.dev/sources/gamedeveloper"},"commentCount":0,"discussionUrl":"https://daily.dev/posts/eu-approves-ea-buyout-and-xbox-trials-ad-supported-game-streaming-w3zaq1kkh","interactionStatistic":[{"@type":"InteractionCounter","interactionType":{"@type":"LikeAction"},"userInteractionCount":0},{"@type":"InteractionCounter","interactionType":{"@type":"CommentAction"},"userInteractionCount":0}],"keywords":"xbox","timeRequired":"PT5M"} {"@context":"https://schema.org","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https://daily.dev"},{"@type":"ListItem","position":2,"name":"Game Developer","item":"https://daily.dev/sources/gamedeveloper"},{"@type":"ListItem","position":3,"name":"EU approves EA buyout and Xbox trials ad-supported game streaming"}]} ```