From Motion to Meaning: Denis Avramenko’s Approach to Interactive Design

Denis Avramenko, an award-winning art director and motion designer, shares a behind-the-scenes look at his creative process across several featured projects, including 13 MAL, 2000 Avenue of the Stars, X8 Eyewear, and a Dominik Tarabanski e-commerce concept. He discusses his use of typography, tonal contrast, motion, and technologies like GSAP, WebGL, Three.js, and headless commerce with Shopify Plus and Next.js to build immersive, award-winning digital experiences.