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# [Games] - Make more money with one-time purchases (Playtime 2025)

**[Android Developers](https://daily.dev/sources/androiddevelopers)** · 19 min read · 0 upvotes · 0 comments

## Summary

Google Play's monetization team presented updates to one-time purchase infrastructure at Playtime 2025. Key changes include a new three-tier SKU model (base item, entitlement, offer) mirroring the subscription platform, eliminating the need to duplicate SKUs for sales or regional pricing. New purchase options include pre-orders, rentals (time-gated access), and auto top-ups for in-game wallets. The buy flow has been optimized with ML-ranked payment methods, cart abandonment reminders, and purchase flow recommendations, resulting in a $650M increase in user spending, 7% more new paying users, and 3% conversion boost. Future initiatives include AI/ML-driven dynamic optimizations for targeting offers and grace period management, a developer toolkit in Play Console with monetization recommendations and ROI forecasting, and a dynamic catalog model for large SKU libraries.

## Full article

daily.dev links to this article rather than hosting it. Read it at the original source: <https://www.youtube.com/watch?v=mU8FJH5B2fg>

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---

Tags: [#game-development](https://daily.dev/tags/game-development), [#google-play](https://daily.dev/tags/google-play)

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