--- title: Google embraces, extends, and extinguishes | daily.dev description: Google is accused of following Microsoft's old 'embrace, extend, extinguish' playbook against open standards. Examples include Gmail's self-destructing emails... canonical: https://daily.dev/posts/google-embraces-extends-and-extinguishes-rsn1sa1tg twitter:card: summary_large_image twitter:site: @dailydotdev og:type: website og:site_name: daily.dev og:title: Google embraces, extends, and extinguishes | daily.dev og:description: Google is accused of following Microsoft's old 'embrace, extend, extinguish' playbook against open standards. Examples include Gmail's self-destructing emails... og:url: https://daily.dev/posts/google-embraces-extends-and-extinguishes-rsn1sa1tg og:image: https://api.daily.dev/og/posts/RsN1Sa1Tg.png og:image:alt: Google embraces, extends, and extinguishes og:image:width: 1200 og:image:height: 630 og:locale: en --- > ## Documentation Index > Fetch the complete documentation index at: https://daily.dev/llms.txt > Use this file to discover all available pages before exploring further. # Google embraces, extends, and extinguishes **[Drew DeVault](https://daily.dev/sources/drewdevault)** · 4 min read · 0 upvotes · 0 comments ## Summary Google is accused of following Microsoft's old 'embrace, extend, extinguish' playbook against open standards. Examples include Gmail's self-destructing emails that break email federation, AMP locking web content into Google's platform, dropping XMPP support in chat apps, killing Google Reader to undermine RSS, and maintaining open source projects that are effectively closed to outside contributors. The author argues Google's pattern of co-opting open standards while pushing proprietary replacements is a threat to internet diversity and open ecosystems. ## Full article daily.dev links to this article rather than hosting it. Read it at the original source: ## Similar posts on daily.dev - [Google is killing the open web, part 2](https://daily.dev/posts/google-is-killing-the-open-web-part-2-oq2uhlbwa) · Hacker News · 2 upvotes · 2 comments - [Google is Shattering Under Its Own Weight \(The IBM-ification of Google?\)](https://daily.dev/posts/google-is-shattering-under-its-own-weight-the-ibm-ification-of-google--yarjmz7om) · Hacker News · 1 upvotes · 0 comments --- Tags: [#google](https://daily.dev/tags/google) [View this post on daily.dev](https://daily.dev/posts/google-embraces-extends-and-extinguishes-rsn1sa1tg) ```json {"@context":"https://schema.org","@graph":[{"@type":"Organization","@id":"https://daily.dev/#organization","name":"daily.dev","url":"https://daily.dev","logo":{"@type":"ImageObject","url":"https://daily.dev/apple-touch-icon.png","width":180,"height":180},"sameAs":["https://twitter.com/dailydotdev","https://github.com/dailydotdev","https://www.linkedin.com/company/daily-dev-ltd"]},{"@type":"WebSite","@id":"https://daily.dev/#website","url":"https://daily.dev","name":"daily.dev","publisher":{"@id":"https://daily.dev/#organization"},"potentialAction":{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https://daily.dev/search?q={search_term_string}"},"query-input":"required name=search_term_string"}}]} {"@context":"https://schema.org","@type":"TechArticle","headline":"Google embraces, extends, and extinguishes","url":"https://daily.dev/posts/google-embraces-extends-and-extinguishes-rsn1sa1tg","mainEntityOfPage":{"@type":"WebPage","@id":"https://daily.dev/posts/google-embraces-extends-and-extinguishes-rsn1sa1tg"},"datePublished":"2026-03-31T12:28:07.598Z","dateModified":"2026-03-31T12:34:06.931Z","description":"Google is accused of following Microsoft's old 'embrace, extend, extinguish' playbook against open standards. 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