---
title: "Google kills its cookie killer"
url: https://daily.dev/posts/google-kills-its-cookie-killer-j2e3rqfb1
source_url: https://www.csoonline.com/article/4076243/google-kills-its-cookie-killer.html
type: article
source: "CSO Online"
published: 2025-10-21T13:49:48.440Z
updated: 2026-08-24T06:57:38.080Z
tags: ["security", "webdev", "google", "privacy", "google-chrome"]
reading_time: 3
upvotes: 18
comments: 3
language: en
---

> ## Documentation Index
> Fetch the complete documentation index at: https://daily.dev/llms.txt
> Use this file to discover all available pages before exploring further.

# Google kills its cookie killer

**[CSO Online](https://daily.dev/sources/csoonline)** · 3 min read · 18 upvotes · 3 comments

## Summary

Google is discontinuing 11 Privacy Sandbox technologies due to low adoption rates and ecosystem feedback. The initiative, launched in 2019 as a cookie alternative for advertisers, faced antitrust investigations from UK and US authorities over concerns about Chrome's market dominance. Despite Google's concessions to regulators, the technologies failed to gain traction due to operational complexity and unclear ROI. Discontinued APIs include Attribution Reporting, Protected Audience, Topics, and IP Protection across Chrome and Android. Google will continue privacy work but drop the Privacy Sandbox branding.

## Full article

daily.dev links to this article rather than hosting it. Read it at the original source: <https://www.csoonline.com/article/4076243/google-kills-its-cookie-killer.html>

## Community discussion

Top comments from developers on daily.dev.

**@palalet** · 2 upvotes

> There is no privacy with google. Google is evil.

**@a\_meb\_a** · 0 upvotes

> Google svcks

**@lbsudo** · 0 upvotes

> We all know google sucks and sells your data to scammers but the average person sadly doesn't know any better and follows marketing like sheep. Plus with all their anti-trust issues they're divesting in products and are going to drop in quality and FAST and already are.

## Similar posts on daily.dev

- [Google Chrome lacks browser fingerprinting defenses](https://daily.dev/posts/google-chrome-lacks-browser-fingerprinting-defenses-f5qvimp5z) · The Register · 3 upvotes · 0 comments

---

Tags: [#security](https://daily.dev/tags/security), [#webdev](https://daily.dev/tags/webdev), [#google](https://daily.dev/tags/google), [#privacy](https://daily.dev/tags/privacy), [#google-chrome](https://daily.dev/tags/google-chrome)

[View this post on daily.dev](https://daily.dev/posts/google-kills-its-cookie-killer-j2e3rqfb1)