--- title: Gravity raised $30.5M to place ads inside AI chatbots.... description: Gravity, an adtech startup, raised a $30.5M Series A co-led by Lightspeed Venture Partners and Committed Capital, bringing total funding to $38.5M. The company... canonical: https://daily.dev/posts/gravity-raised-30-5m-to-place-ads-inside-ai-chatbots-its-next-product-targets-the-bots-themselves--2f0vhuads twitter:card: summary_large_image twitter:site: @dailydotdev og:type: website og:site_name: daily.dev og:title: Gravity raised $30.5M to place ads inside AI chatbots. Its next product targets the bots themselves. | daily.dev og:description: Gravity, an adtech startup, raised a $30.5M Series A co-led by Lightspeed Venture Partners and Committed Capital, bringing total funding to $38.5M. The company... og:url: https://daily.dev/posts/gravity-raised-30-5m-to-place-ads-inside-ai-chatbots-its-next-product-targets-the-bots-themselves--2f0vhuads og:image: https://api.daily.dev/og/posts/2f0vhUADS.png og:image:alt: Gravity raised $30.5M to place ads inside AI chatbots. Its next product targets the bots themselves. og:image:width: 1200 og:image:height: 630 og:locale: en --- > ## Documentation Index > Fetch the complete documentation index at: https://daily.dev/llms.txt > Use this file to discover all available pages before exploring further. # Gravity raised $30.5M to place ads inside AI chatbots. Its next product targets the bots themselves. **[The Next Web](https://daily.dev/sources/tnw)** · 3 min read · 0 upvotes · 0 comments ## Summary Gravity, an adtech startup, raised a $30.5M Series A co-led by Lightspeed Venture Partners and Committed Capital, bringing total funding to $38.5M. The company operates a full-stack ad platform placing text ads inside ChatGPT and other AI assistants, with clients including Best Buy, Target, Vercel, and MongoDB. Its emerging product, agent-to-agent advertising, feeds product catalogues directly to AI shopping agents rather than human users, enabling AI bots to surface relevant advertisers during purchase decisions. WPP Media projects $100B in generative AI ad spend by 2030, and ChatGPT crossed $100M in annualised ad revenue within two months of launching ads. ## Full article daily.dev links to this article rather than hosting it. Read it at the original source: ## Questions this post answers ### How much has Gravity raised in total funding for its AI chatbot ad platform? Gravity has raised $38.5M in total funding. The most recent round was a $30.5M Series A co-led by Lightspeed Venture Partners and Committed Capital. The company places text-based ads inside ChatGPT and other AI assistants and counts Best Buy, Target, Vercel, and MongoDB among its advertiser clients. _Teams building monetization strategies around AI platforms track funding moves like this on daily.dev._ ### What is agent-to-agent advertising and how does it work? Agent-to-agent advertising targets AI shopping bots rather than human users. Advertisers supply a product catalogue with features and current promotions; when an AI shopping agent queries a category, it receives a ranked list of relevant advertisers with detailed descriptions. Gravity plans to add direct payment so an agent can complete a purchase once a user approves. _Developers building AI agent workflows that touch commerce can follow this emerging pattern on daily.dev._ ### How large is the projected market for ads inside generative AI search? WPP Media estimates marketers will spend $100 billion on ads within generative AI search globally by 2030. OpenAI separately forecasts its own ad business will reach $100 billion by the same year. ChatGPT launched ads and crossed $100 million in annualised ad revenue within two months of introduction. _Developers and founders sizing the AI monetization opportunity can track projections like these on daily.dev._ ## Similar posts on daily.dev - [OpenAI pitches ChatGPT ads at Cannes as CPM collapses](https://daily.dev/posts/openai-pitches-chatgpt-ads-at-cannes-as-cpm-collapses-59heareay) · The Next Web · 0 upvotes · 0 comments - [OpenAI COO says ads will be 'an iterative process'](https://daily.dev/posts/openai-coo-says-ads-will-be-an-iterative-process--sz84uwkxr) · TechCrunch · 1 upvotes · 0 comments - [OpenAI raises $122 billion to accelerate the next phase of AI](https://daily.dev/posts/openai-raises-122-billion-to-accelerate-the-next-phase-of-ai-ydbcabpia) · Tech Lead Digest · 0 upvotes · 0 comments --- Tags: [#chatgpt](https://daily.dev/tags/chatgpt) [View this post on daily.dev](https://daily.dev/posts/gravity-raised-30-5m-to-place-ads-inside-ai-chatbots-its-next-product-targets-the-bots-themselves--2f0vhuads) ```json {"@context":"https://schema.org","@graph":[{"@type":"Organization","@id":"https://daily.dev/#organization","name":"daily.dev","url":"https://daily.dev","logo":{"@type":"ImageObject","url":"https://daily.dev/apple-touch-icon.png","width":180,"height":180},"sameAs":["https://twitter.com/dailydotdev","https://github.com/dailydotdev","https://www.linkedin.com/company/daily-dev-ltd"]},{"@type":"WebSite","@id":"https://daily.dev/#website","url":"https://daily.dev","name":"daily.dev","publisher":{"@id":"https://daily.dev/#organization"},"potentialAction":{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https://daily.dev/search?q={search_term_string}"},"query-input":"required name=search_term_string"}}]} {"@context":"https://schema.org","@type":"TechArticle","headline":"Gravity raised $30.5M to place ads inside AI chatbots. Its next product targets the bots themselves.","url":"https://daily.dev/posts/gravity-raised-30-5m-to-place-ads-inside-ai-chatbots-its-next-product-targets-the-bots-themselves--2f0vhuads","mainEntityOfPage":{"@type":"WebPage","@id":"https://daily.dev/posts/gravity-raised-30-5m-to-place-ads-inside-ai-chatbots-its-next-product-targets-the-bots-themselves--2f0vhuads"},"datePublished":"2026-08-08T00:18:42.152Z","dateModified":"2026-08-08T00:19:08.794Z","description":"Gravity, an adtech startup, raised a $30.5M Series A co-led by Lightspeed Venture Partners and Committed Capital, bringing total funding to $38.5M. The company...","image":"https://media.daily.dev/image/upload/f_auto,q_auto/v1/posts/0892c8514b35f08c19c64e424cfd9cd2?_a=AQAEuop","thumbnailUrl":"https://media.daily.dev/image/upload/f_auto,q_auto/v1/posts/0892c8514b35f08c19c64e424cfd9cd2?_a=AQAEuop","isAccessibleForFree":true,"articleSection":"The Next Web","inLanguage":"en","publisher":{"@type":"Organization","name":"daily.dev","url":"https://daily.dev","logo":{"@type":"ImageObject","url":"https://daily.dev/apple-touch-icon.png","width":180,"height":180}},"author":{"@type":"Organization","name":"The Next Web","logo":"https://media.daily.dev/image/upload/t_logo,f_auto/v1/logos/tnw","url":"https://daily.dev/sources/tnw"},"commentCount":0,"discussionUrl":"https://daily.dev/posts/gravity-raised-30-5m-to-place-ads-inside-ai-chatbots-its-next-product-targets-the-bots-themselves--2f0vhuads","interactionStatistic":[{"@type":"InteractionCounter","interactionType":{"@type":"LikeAction"},"userInteractionCount":0},{"@type":"InteractionCounter","interactionType":{"@type":"CommentAction"},"userInteractionCount":0}],"keywords":"chatgpt","timeRequired":"PT3M"} {"@context":"https://schema.org","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https://daily.dev"},{"@type":"ListItem","position":2,"name":"The Next Web","item":"https://daily.dev/sources/tnw"},{"@type":"ListItem","position":3,"name":"Gravity raised $30.5M to place ads inside AI chatbots. Its next product targets the bots themselves."}]} {"@context":"https://schema.org","@type":"FAQPage","@id":"https://daily.dev/posts/gravity-raised-30-5m-to-place-ads-inside-ai-chatbots-its-next-product-targets-the-bots-themselves--2f0vhuads#faq","mainEntity":[{"@type":"Question","name":"How much has Gravity raised in total funding for its AI chatbot ad platform?","acceptedAnswer":{"@type":"Answer","text":"Gravity has raised $38.5M in total funding. The most recent round was a $30.5M Series A co-led by Lightspeed Venture Partners and Committed Capital. The company places text-based ads inside ChatGPT and other AI assistants and counts Best Buy, Target, Vercel, and MongoDB among its advertiser clients. Teams building monetization strategies around AI platforms track funding moves like this on daily.dev."}},{"@type":"Question","name":"What is agent-to-agent advertising and how does it work?","acceptedAnswer":{"@type":"Answer","text":"Agent-to-agent advertising targets AI shopping bots rather than human users. Advertisers supply a product catalogue with features and current promotions; when an AI shopping agent queries a category, it receives a ranked list of relevant advertisers with detailed descriptions. Gravity plans to add direct payment so an agent can complete a purchase once a user approves. Developers building AI agent workflows that touch commerce can follow this emerging pattern on daily.dev."}},{"@type":"Question","name":"How large is the projected market for ads inside generative AI search?","acceptedAnswer":{"@type":"Answer","text":"WPP Media estimates marketers will spend $100 billion on ads within generative AI search globally by 2030. OpenAI separately forecasts its own ad business will reach $100 billion by the same year. ChatGPT launched ads and crossed $100 million in annualised ad revenue within two months of introduction. Developers and founders sizing the AI monetization opportunity can track projections like these on daily.dev."}}]} ```