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title: How to make the case for a mobile app at your company
description: A data-driven business case for building a mobile app, aimed at developers who need to convince decision makers. Covers key statistics: mobile apps convert 3x...
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og:description: A data-driven business case for building a mobile app, aimed at developers who need to convince decision makers. Covers key statistics: mobile apps convert 3x...
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# How to make the case for a mobile app at your company

**[Expo Blog](https://daily.dev/sources/expo-blog)** · 11 min read · 19 upvotes · 0 comments

## Summary

A data-driven business case for building a mobile app, aimed at developers who need to convince decision makers. Covers key statistics: mobile apps convert 3x better than mobile web, users spend 94% of smartphone time in apps, push notifications achieve 10% click-through rates vs. 1% for email, and app users have 2.8-5x higher lifetime value. Breaks down ROI by industry vertical including e-commerce, fintech, healthcare, and food. Concludes with a pitch for Expo as the low-cost, single-codebase solution that lets existing React teams ship to both iOS and Android without separate native teams or build infrastructure.

## Full article

daily.dev links to this article rather than hosting it. Read it at the original source: <https://expo.dev/blog/how-to-make-the-case-for-a-mobile-app-at-your-company>

## Questions this post answers

### How much better do mobile apps convert compared to mobile websites?

Mobile app conversion rates run about 3x higher than mobile web overall, with the gap varying by industry: e-commerce sees 157% higher conversion, entertainment 233% higher, and on-demand services 307% higher. Cart abandonment also differs sharply, with shopping apps at roughly 20% versus 85.65% on mobile web.

_Weigh conversion data like this on daily.dev when building the case for a mobile app at work._

### What percentage of React Native developers use Expo?

81% of React Native developers already use Expo, making it the standard toolchain for React Native development rather than an unproven choice. This translates into a large talent pool, extensive community support, and a mature ecosystem of libraries and integrations for teams adopting React Native.

_Track React Native and Expo adoption trends on daily.dev before picking a mobile stack._

### What do Expo's over-the-air updates let you change without an app store submission?

Expo's OTA update service lets teams push JavaScript and asset changes, such as bug fixes, content changes, and UI tweaks, directly to users without a new app store build for every change. Native code changes still require a normal store submission, but this shortens iteration cycles and lowers the risk of each release.

_Compare mobile release workflows like this on daily.dev when planning app deployment strategy._

## Similar posts on daily.dev

- [5 proven strategies to increase adoption of your B2B mobile app](https://daily.dev/posts/5-proven-strategies-to-increase-adoption-of-your-b2b-mobile-app-iqpmaa9sd) · Expo Blog · 0 upvotes · 0 comments
- [Best way to build a mobile app that makes money in 2026](https://daily.dev/posts/best-way-to-build-a-mobile-app-that-makes-money-in-2026-k5ttrql1g) · Expo Blog · 3 upvotes · 0 comments

---

Tags: [#mobile](https://daily.dev/tags/mobile), [#react-native](https://daily.dev/tags/react-native)

[View this post on daily.dev](https://daily.dev/posts/how-to-make-the-case-for-a-mobile-app-at-your-company-sxfijlgf0)

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