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# How VOID Interactive amassed 5m hours watched for their shooter game ‘Ready or Not’

**[GamesIndustry.biz](https://daily.dev/sources/gamesindustry)** · 6 min read · 0 upvotes · 0 comments

## Summary

VOID Interactive's shooter game 'Ready or Not' had a successful launch with 5 million hours watched, thanks to a well-executed influencer marketing campaign.

## Full article

daily.dev links to this article rather than hosting it. Read it at the original source: <https://www.gamesindustry.biz/how-void-interactive-amassed-5m-hours-watched-for-their-shooter-game-ready-or-not>

---

Tags: [#influencer-marketing](https://daily.dev/tags/influencer-marketing)

[View this post on daily.dev](https://daily.dev/posts/how-void-interactive-amassed-5m-hours-watched-for-their-shooter-game-ready-or-not--4bscuk7t9)

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