---
title: "How VOID Interactive amassed 5m hours watched for their shooter game ‘Ready or Not’"
url: https://daily.dev/posts/how-void-interactive-amassed-5m-hours-watched-for-their-shooter-game-ready-or-not--4bscuk7t9
source_url: https://www.gamesindustry.biz/how-void-interactive-amassed-5m-hours-watched-for-their-shooter-game-ready-or-not
type: article
source: "GamesIndustry.biz"
published: 2024-03-18T12:20:03.235Z
updated: 2024-05-09T08:29:02.242Z
tags: ["influencer-marketing"]
reading_time: 6
upvotes: 0
comments: 0
language: en
---

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# How VOID Interactive amassed 5m hours watched for their shooter game ‘Ready or Not’

**[GamesIndustry.biz](https://daily.dev/sources/gamesindustry)** · 6 min read · 0 upvotes · 0 comments

## Summary

VOID Interactive's shooter game 'Ready or Not' had a successful launch with 5 million hours watched, thanks to a well-executed influencer marketing campaign.

## Full article

daily.dev links to this article rather than hosting it. Read it at the original source: <https://www.gamesindustry.biz/how-void-interactive-amassed-5m-hours-watched-for-their-shooter-game-ready-or-not>

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Tags: [#influencer-marketing](https://daily.dev/tags/influencer-marketing)

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