--- title: I've launched 37 products in 5 years and not doing that... description: An indie hacker shares lessons learned from launching 37 products over 5 years, discovering that focusing on one project and allowing for slow, steady growth... canonical: https://daily.dev/posts/i-ve-launched-37-products-in-5-years-and-not-doing-that-again-f1xzkxbbk twitter:card: summary_large_image twitter:site: @dailydotdev og:type: website og:site_name: daily.dev og:title: I've launched 37 products in 5 years and not doing that again | daily.dev og:description: An indie hacker shares lessons learned from launching 37 products over 5 years, discovering that focusing on one project and allowing for slow, steady growth... og:url: https://daily.dev/posts/i-ve-launched-37-products-in-5-years-and-not-doing-that-again-f1xzkxbbk og:image: https://api.daily.dev/og/posts/f1XZkXbBk.png og:image:alt: I've launched 37 products in 5 years and not doing that again og:image:width: 1200 og:image:height: 630 og:locale: en --- > ## Documentation Index > Fetch the complete documentation index at: https://daily.dev/llms.txt > Use this file to discover all available pages before exploring further. # I've launched 37 products in 5 years and not doing that again **[Hacker News](https://daily.dev/sources/hn)** · 2 min read · 5 upvotes · 1 comments ## Summary An indie hacker shares lessons learned from launching 37 products over 5 years, discovering that focusing on one project and allowing for slow, steady growth often produces better results than constantly launching new products hoping for viral success. The author's current project, Refgrow, took 6 months to get its first paying customer but is now growing consistently with minimal marketing budget, leading to a shift in strategy from quantity to patience and persistence. ## Full article daily.dev links to this article rather than hosting it. Read it at the original source: ## Community discussion Top comments from developers on daily.dev. **@tylertechie** · 2 upvotes > ...duh? I've NEVER understood this trend of "I built an app in 7 days and it doesn't make sense why it can't stand out from competitors...", like... yeah, you built it in a week, how could it? And then they go and try to build half-baked apps for another year and then go back to a day job. ## Similar posts on daily.dev - [Don’t just attend KubeCon \+ CloudNativeCon, Merge Forward your experience\!](https://daily.dev/posts/don-t-just-attend-kubecon-cloudnativecon-merge-forward-your-experience--l0rpp73x8) · CNCF · 1 upvotes · 0 comments - [Announcing H2 2026 KCDs](https://daily.dev/posts/announcing-h2-2026-kcds-m96goajm1) · CNCF · 1 upvotes · 0 comments - [Two months of Open Community Groups](https://daily.dev/posts/two-months-of-open-community-groups-asf52zhbs) · CNCF · 0 upvotes · 0 comments - [CNCF Unveils Schedule for KubeCon \+ CloudNativeCon Europe 2026](https://daily.dev/posts/cncf-unveils-schedule-for-kubecon-cloudnativecon-europe-2026-ikhcoa5cb) · CNCF · 2 upvotes · 0 comments - [CNCF Debuts KubeCon \+ CloudNativeCon Japan 2026 Schedule](https://daily.dev/posts/cncf-debuts-kubecon-cloudnativecon-japan-2026-schedule-xp5pyudub) · CNCF · 1 upvotes · 0 comments --- Tags: [#startup](https://daily.dev/tags/startup), [#product-management](https://daily.dev/tags/product-management), [#entrepreneurship](https://daily.dev/tags/entrepreneurship) [View this post on daily.dev](https://daily.dev/posts/i-ve-launched-37-products-in-5-years-and-not-doing-that-again-f1xzkxbbk) ```json {"@context":"https://schema.org","@graph":[{"@type":"Organization","@id":"https://daily.dev/#organization","name":"daily.dev","url":"https://daily.dev","logo":{"@type":"ImageObject","url":"https://daily.dev/apple-touch-icon.png","width":180,"height":180},"sameAs":["https://twitter.com/dailydotdev","https://github.com/dailydotdev","https://www.linkedin.com/company/daily-dev-ltd"]},{"@type":"WebSite","@id":"https://daily.dev/#website","url":"https://daily.dev","name":"daily.dev","publisher":{"@id":"https://daily.dev/#organization"},"potentialAction":{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https://daily.dev/search?q={search_term_string}"},"query-input":"required name=search_term_string"}}]} {"@context":"https://schema.org","@type":"TechArticle","headline":"I've launched 37 products in 5 years and not doing that again","url":"https://daily.dev/posts/i-ve-launched-37-products-in-5-years-and-not-doing-that-again-f1xzkxbbk","mainEntityOfPage":{"@type":"WebPage","@id":"https://daily.dev/posts/i-ve-launched-37-products-in-5-years-and-not-doing-that-again-f1xzkxbbk"},"datePublished":"2025-07-22T02:30:32.654Z","dateModified":"2025-07-22T02:30:58.175Z","description":"An indie hacker shares lessons learned from launching 37 products over 5 years, discovering that focusing on one project and allowing for slow, steady growth...","image":"https://media.daily.dev/image/upload/s--qPvKM23u--/f_auto/v1722860399/public/Placeholder%2009","thumbnailUrl":"https://media.daily.dev/image/upload/s--qPvKM23u--/f_auto/v1722860399/public/Placeholder%2009","isAccessibleForFree":true,"articleSection":"Hacker News","inLanguage":"en","publisher":{"@type":"Organization","name":"daily.dev","url":"https://daily.dev","logo":{"@type":"ImageObject","url":"https://daily.dev/apple-touch-icon.png","width":180,"height":180}},"author":{"@type":"Organization","name":"Hacker News","logo":"https://media.daily.dev/image/upload/t_logo,f_auto/v1/logos/hn","url":"https://daily.dev/sources/hn"},"commentCount":1,"discussionUrl":"https://daily.dev/posts/i-ve-launched-37-products-in-5-years-and-not-doing-that-again-f1xzkxbbk","interactionStatistic":[{"@type":"InteractionCounter","interactionType":{"@type":"LikeAction"},"userInteractionCount":5},{"@type":"InteractionCounter","interactionType":{"@type":"CommentAction"},"userInteractionCount":1}],"keywords":"startup,product-management,entrepreneurship","timeRequired":"PT2M"} {"@context":"https://schema.org","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https://daily.dev"},{"@type":"ListItem","position":2,"name":"Hacker News","item":"https://daily.dev/sources/hn"},{"@type":"ListItem","position":3,"name":"I've launched 37 products in 5 years and not doing that again"}]} {"@context":"https://schema.org","@type":"WebPage","@id":"https://daily.dev/posts/i-ve-launched-37-products-in-5-years-and-not-doing-that-again-f1xzkxbbk","comment":[{"@type":"Comment","text":"…duh? I’ve NEVER understood this trend of “I built an app in 7 days and it doesn’t make sense why it can’t stand out from competitors…”, like… yeah, you built it in a week, how could it? And then they go and try to build half-baked apps for another year and then go back to a day job.","datePublished":"2025-07-30T03:44:25.939Z","url":"https://daily.dev/posts/f1XZkXbBk#c-n4vxY1MWs","author":{"@type":"Person","name":"Tyler","url":"https://daily.dev/tylertechie","image":"https://lh6.googleusercontent.com/-fLMJaHyZhV4/AAAAAAAAAAI/AAAAAAAAAAA/AMZuucnq8-UJmwt-qQSCEvN5Zgk0RfdTWQ/s100/photo.jpg"},"interactionStatistic":{"@type":"InteractionCounter","interactionType":{"@type":"LikeAction"},"userInteractionCount":2}}]} ```