---
title: "Influencer Marketing Guide for UA: How to Execute in 2024"
url: https://daily.dev/posts/influencer-marketing-guide-for-ua-how-to-execute-in-2024-3o9hmf9wj
source_url: https://lancaric.substack.com/p/influencer-marketing-guide-for-ua
type: article
source: "Substack"
published: 2024-01-12T09:41:12.382Z
updated: 2024-02-20T02:15:18.646Z
tags: ["content-creation", "influencer-marketing", "social-media"]
reading_time: 13
upvotes: 2
comments: 0
language: en
---

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# Influencer Marketing Guide for UA: How to Execute in 2024

**[Substack](https://daily.dev/sources/substack)** · 13 min read · 2 upvotes · 0 comments

## Summary

Influencer marketing is leveraging a creator's audience and reputation to sell a product or service. It is important to know and understand your target audience and their interests when selecting influencers. Various metrics, such as impressions, installs, engagements, and app store ratings, can be measured to gauge the success of an influencer marketing campaign.

## Full article

daily.dev links to this article rather than hosting it. Read it at the original source: <https://lancaric.substack.com/p/influencer-marketing-guide-for-ua>

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---

Tags: [#content-creation](https://daily.dev/tags/content-creation), [#influencer-marketing](https://daily.dev/tags/influencer-marketing), [#social-media](https://daily.dev/tags/social-media)

[View this post on daily.dev](https://daily.dev/posts/influencer-marketing-guide-for-ua-how-to-execute-in-2024-3o9hmf9wj)