--- title: John Ternus hypes ‘huge launch next week’ in first memo... description: John Ternus has become Apple's new CEO, succeeding Tim Cook after fifteen years in the role. In his first staff memo, Ternus teased a 'huge launch next week,'... canonical: https://daily.dev/posts/john-ternus-hypes-huge-launch-next-week-in-first-memo-as-apple-ceo-eiwupcaxc twitter:card: summary_large_image twitter:site: @dailydotdev og:type: website og:site_name: daily.dev og:title: John Ternus hypes ‘huge launch next week’ in first memo as Apple CEO | daily.dev og:description: John Ternus has become Apple's new CEO, succeeding Tim Cook after fifteen years in the role. In his first staff memo, Ternus teased a 'huge launch next week,'... og:url: https://daily.dev/posts/john-ternus-hypes-huge-launch-next-week-in-first-memo-as-apple-ceo-eiwupcaxc og:image: https://api.daily.dev/og/posts/EiwUpcaxc.png og:image:alt: John Ternus hypes ‘huge launch next week’ in first memo as Apple CEO og:image:width: 1200 og:image:height: 630 og:locale: en --- > ## Documentation Index > Fetch the complete documentation index at: https://daily.dev/llms.txt > Use this file to discover all available pages before exploring further. # John Ternus hypes ‘huge launch next week’ in first memo as Apple CEO **[TechCrunch](https://daily.dev/sources/tc)** · 2 min read · 0 upvotes · 0 comments ## Summary John Ternus has become Apple's new CEO, succeeding Tim Cook after fifteen years in the role. In his first staff memo, Ternus teased a 'huge launch next week,' referring to Apple's September 9 iPhone event, which is rumored to unveil the company's first foldable iPhone and a broader Siri AI rollout meant to compete with ChatGPT and Claude. Apple is also reportedly developing camera-equipped AirPods, smart glasses, and a touchscreen laptop. Cook expressed confidence in Ternus's leadership in his own farewell message. ## Full article daily.dev links to this article rather than hosting it. Read it at the original source: --- Tags: [#apple](https://daily.dev/tags/apple), [#leadership](https://daily.dev/tags/leadership), [#iphone](https://daily.dev/tags/iphone) [View this post on daily.dev](https://daily.dev/posts/john-ternus-hypes-huge-launch-next-week-in-first-memo-as-apple-ceo-eiwupcaxc) ```json {"@context":"https://schema.org","@graph":[{"@type":"Organization","@id":"https://daily.dev/#organization","name":"daily.dev","url":"https://daily.dev","logo":{"@type":"ImageObject","url":"https://daily.dev/apple-touch-icon.png","width":180,"height":180},"sameAs":["https://twitter.com/dailydotdev","https://github.com/dailydotdev","https://www.linkedin.com/company/daily-dev-ltd"]},{"@type":"WebSite","@id":"https://daily.dev/#website","url":"https://daily.dev","name":"daily.dev","publisher":{"@id":"https://daily.dev/#organization"},"potentialAction":{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https://daily.dev/search?q={search_term_string}"},"query-input":"required name=search_term_string"}}]} {"@context":"https://schema.org","@type":"TechArticle","headline":"John Ternus hypes ‘huge launch next week’ in first memo as Apple CEO","url":"https://daily.dev/posts/john-ternus-hypes-huge-launch-next-week-in-first-memo-as-apple-ceo-eiwupcaxc","mainEntityOfPage":{"@type":"WebPage","@id":"https://daily.dev/posts/john-ternus-hypes-huge-launch-next-week-in-first-memo-as-apple-ceo-eiwupcaxc"},"datePublished":"2026-09-01T19:46:48.949Z","dateModified":"2026-09-04T09:44:15.907Z","description":"John Ternus has become Apple's new CEO, succeeding Tim Cook after fifteen years in the role. In his first staff memo, Ternus teased a 'huge launch next week,'...","image":"https://media.daily.dev/image/upload/f_auto,q_auto/v1/posts/220cc4b988e91035bb3db602cf9aa2ed?_a=AQAEuop","thumbnailUrl":"https://media.daily.dev/image/upload/f_auto,q_auto/v1/posts/220cc4b988e91035bb3db602cf9aa2ed?_a=AQAEuop","isAccessibleForFree":true,"articleSection":"TechCrunch","inLanguage":"en","publisher":{"@type":"Organization","name":"daily.dev","url":"https://daily.dev","logo":{"@type":"ImageObject","url":"https://daily.dev/apple-touch-icon.png","width":180,"height":180}},"author":{"@type":"Organization","name":"TechCrunch","logo":"https://media.daily.dev/image/upload/t_logo,f_auto/v1/logos/tc","url":"https://daily.dev/sources/tc"},"commentCount":0,"discussionUrl":"https://daily.dev/posts/john-ternus-hypes-huge-launch-next-week-in-first-memo-as-apple-ceo-eiwupcaxc","interactionStatistic":[{"@type":"InteractionCounter","interactionType":{"@type":"LikeAction"},"userInteractionCount":0},{"@type":"InteractionCounter","interactionType":{"@type":"CommentAction"},"userInteractionCount":0}],"keywords":"apple,leadership,iphone","timeRequired":"PT2M"} {"@context":"https://schema.org","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https://daily.dev"},{"@type":"ListItem","position":2,"name":"TechCrunch","item":"https://daily.dev/sources/tc"},{"@type":"ListItem","position":3,"name":"John Ternus hypes ‘huge launch next week’ in first memo as Apple CEO"}]} ```