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# John Ternus profile: the engineer who built Apple's hardware takes over as CEO with AI as his biggest challenge

**[The Next Web](https://daily.dev/sources/tnw)** · 8 min read · 0 upvotes · 0 comments

## Summary

John Ternus, a 50-year-old mechanical engineer who spent 24 years at Apple, will become CEO on 1 September. He oversaw the Apple Silicon transition, championed iPadOS, reversed a period of declining product quality, and now controls hardware responsible for ~80% of Apple's revenue. His biggest challenge is AI: Apple Intelligence has had a rocky start with delayed Siri features and regulatory issues in China, and Apple trails competitors. Ternus frames AI as 'a marathon, not a sprint,' betting on on-device processing and privacy as long-term differentiators. Critics note he has never launched a genuinely new product category and may be too incrementalist for a moment requiring bold AI strategy. Tim Cook stays on as executive chairman to handle regulatory and political relationships.

## Full article

daily.dev links to this article rather than hosting it. Read it at the original source: <https://thenextweb.com/news/john-ternus-built-apples-hardware-for-24-years-and-now-he-has-to-figure-out-ai>

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---

Tags: [#ai](https://daily.dev/tags/ai), [#apple](https://daily.dev/tags/apple), [#apple-intelligence](https://daily.dev/tags/apple-intelligence), [#spatial-computing](https://daily.dev/tags/spatial-computing)

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