--- title: LLMO: SEO in the Age of AI? | daily.dev description: An indie developer shares early observations about traffic arriving from AI chatbots like ChatGPT to their product, framing it as a new discipline called LLMO... canonical: https://daily.dev/posts/llmo-seo-in-the-age-of-ai--rgf7z0qpr twitter:card: summary_large_image twitter:site: @dailydotdev og:type: website og:site_name: daily.dev og:title: LLMO: SEO in the Age of AI? | daily.dev og:description: An indie developer shares early observations about traffic arriving from AI chatbots like ChatGPT to their product, framing it as a new discipline called LLMO... og:url: https://daily.dev/posts/llmo-seo-in-the-age-of-ai--rgf7z0qpr og:image: https://api.daily.dev/og/posts/Rgf7z0QpR.png og:image:alt: LLMO: SEO in the Age of AI? og:image:width: 1200 og:image:height: 630 og:locale: en --- > ## Documentation Index > Fetch the complete documentation index at: https://daily.dev/llms.txt > Use this file to discover all available pages before exploring further. # LLMO: SEO in the Age of AI? **[Marc G Gauthier](https://daily.dev/sources/marcgg)** · 2 min read · 0 upvotes · 0 comments ## Summary An indie developer shares early observations about traffic arriving from AI chatbots like ChatGPT to their product, framing it as a new discipline called LLMO (Large Language Model Optimisation). Key observations include significant growth in AI-referred traffic, notable differences between how various LLM models rank or even recognize the product, and the hypothesis that branding will matter more than keywords in this new paradigm. The post is exploratory and personal, intended as a time-stamped reflection to revisit as the space matures. ## Full article daily.dev links to this article rather than hosting it. Read it at the original source: ## Similar posts on daily.dev - [The AI Representation Layer: Why Traditional SEO is No Longer Enough](https://daily.dev/posts/the-ai-representation-layer-why-traditional-seo-is-no-longer-enough-rrj5xtxtg) · Medium · 1 upvotes · 0 comments - [GSEO: How to Get Found in the AI Search World](https://daily.dev/posts/gseo-how-to-get-found-in-the-ai-search-world-bqonhywst) · This is Learning · 0 upvotes · 0 comments - [The Shift From SEO to AI Search: How Marketers Grow in 2026](https://daily.dev/posts/the-shift-from-seo-to-ai-search-how-marketers-grow-in-2026-f3hxh0v38) · Prismic · 0 upvotes · 0 comments --- Tags: [#llm](https://daily.dev/tags/llm), [#seo](https://daily.dev/tags/seo) [View this post on daily.dev](https://daily.dev/posts/llmo-seo-in-the-age-of-ai--rgf7z0qpr) ```json {"@context":"https://schema.org","@graph":[{"@type":"Organization","@id":"https://daily.dev/#organization","name":"daily.dev","url":"https://daily.dev","logo":{"@type":"ImageObject","url":"https://daily.dev/apple-touch-icon.png","width":180,"height":180},"sameAs":["https://twitter.com/dailydotdev","https://github.com/dailydotdev","https://www.linkedin.com/company/daily-dev-ltd"]},{"@type":"WebSite","@id":"https://daily.dev/#website","url":"https://daily.dev","name":"daily.dev","publisher":{"@id":"https://daily.dev/#organization"},"potentialAction":{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https://daily.dev/search?q={search_term_string}"},"query-input":"required name=search_term_string"}}]} {"@context":"https://schema.org","@type":"TechArticle","headline":"LLMO: SEO in the Age of AI?","url":"https://daily.dev/posts/llmo-seo-in-the-age-of-ai--rgf7z0qpr","mainEntityOfPage":{"@type":"WebPage","@id":"https://daily.dev/posts/llmo-seo-in-the-age-of-ai--rgf7z0qpr"},"datePublished":"2026-03-26T08:35:56.499Z","dateModified":"2026-03-26T08:37:51.018Z","description":"An indie developer shares early observations about traffic arriving from AI chatbots like ChatGPT to their product, framing it as a new discipline called LLMO...","image":"https://media.daily.dev/image/upload/f_auto,q_auto/v1/posts/065d4481b2398198f75f4281081f9b1e?_a=AQAEuop","thumbnailUrl":"https://media.daily.dev/image/upload/f_auto,q_auto/v1/posts/065d4481b2398198f75f4281081f9b1e?_a=AQAEuop","isAccessibleForFree":true,"articleSection":"Marc G Gauthier","inLanguage":"en","publisher":{"@type":"Organization","name":"daily.dev","url":"https://daily.dev","logo":{"@type":"ImageObject","url":"https://daily.dev/apple-touch-icon.png","width":180,"height":180}},"author":{"@type":"Organization","name":"Marc G Gauthier","logo":"https://media.daily.dev/image/upload/s--P4lsZKFE--/f_auto,q_auto/v1774514113/logos/marcgg?_a=BAMAMiWQ0","url":"https://daily.dev/sources/marcgg"},"commentCount":0,"discussionUrl":"https://daily.dev/posts/llmo-seo-in-the-age-of-ai--rgf7z0qpr","interactionStatistic":[{"@type":"InteractionCounter","interactionType":{"@type":"LikeAction"},"userInteractionCount":0},{"@type":"InteractionCounter","interactionType":{"@type":"CommentAction"},"userInteractionCount":0}],"keywords":"llm,seo","timeRequired":"PT2M"} {"@context":"https://schema.org","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https://daily.dev"},{"@type":"ListItem","position":2,"name":"Marc G Gauthier","item":"https://daily.dev/sources/marcgg"},{"@type":"ListItem","position":3,"name":"LLMO: SEO in the Age of AI?"}]} ```