Stars and forks only measure visibility, not community health. True project success depends on understanding hidden signals like contributor trust, documentation friction, and quiet disengagement. The "iceberg model" reveals three layers: visible metrics (stars, forks), behavioral patterns (repeated questions, drop-offs), and hidden insights (abandoned PRs, unspoken feedback). Meta's open source projects demonstrated this when surface metrics looked strong but deeper analysis uncovered trust issues around long-term commitment. Maintainers should watch for repeated questions, investigate why contributors leave, surface community workarounds, and regularly check sentiment beyond vanity metrics.

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Looking beyond stars and forks to understand what keeps contributors engaged.Three truths about contributorsThe audience insight icebergCase study: Uncovering the real drivers of engagement with Meta OSFive actions to strengthen your own projectThe takeawayMore from We Love Open SourceAbout the Author
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