Meet Kirki: WordPress’s First Visual Builder With An Infinite Canvas — Smashing Magazine

Kirki is a WordPress visual page builder featuring an infinite freeform canvas, similar to Figma or Webflow. It differentiates itself from traditional builders like Elementor by generating cleaner code with fewer DOM elements, resulting in better Lighthouse scores. Key features include concurrent multi-device responsive editing, Figma-to-WordPress import, a built-in dynamic content manager (replacing ACF), class-based styling with CSS variables, a visual interaction/animation builder, real-time multi-user co-editing, and a built-in page audit tool. Pricing starts at $59/year for one site or $499 lifetime. A free version with substantial features is available on WordPress.org. The article is a sponsored review comparing Kirki favorably against Elementor across performance, features, pricing, and ease of use.