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# Mercor’s Brendan Foody calls out Sequoia over ‘dual-pricing’ valuation tricks

**[TechCrunch](https://daily.dev/sources/tc)** · 5 min read · 0 upvotes · 0 comments

## Summary

Mercor co-founder Brendan Foody publicly accused Sequoia of running a 'dual-pricing' scheme where the firm invests in two tranches at vastly different valuations — a small amount at a high headline price and a larger stake at a much lower preferential price. The inflated headline valuation creates a false perception of market dominance and can mislead employees and angel investors. Sequoia's Shaun Maguire pushed back, framing the practice as a market reality rather than deception. The piece also explores how 409A valuations structurally skew low, leaving employees without a fully accurate picture, and how ARR manipulation is another widespread tactic in the AI startup ecosystem.

## Full article

daily.dev links to this article rather than hosting it. Read it at the original source: <https://techcrunch.com/2026/06/08/mercors-brendan-foody-calls-out-sequoia-over-dual-pricing-valuation-tricks>

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