--- title: Paris Hilton’s 11:11 Media publishes case study on... description: Paris Hilton's 11:11 Media company has released a case study on branded gaming experience on Roblox. Slivingland, an immersive world on Roblox, drew over 3.4... canonical: https://daily.dev/posts/paris-hilton-s-11-11-media-publishes-case-study-on-branded-gaming-experience-on-roblox-olk0mawv1 twitter:card: summary_large_image twitter:site: @dailydotdev og:type: website og:site_name: daily.dev og:title: Paris Hilton’s 11:11 Media publishes case study on branded gaming experience on Roblox | daily.dev og:description: Paris Hilton's 11:11 Media company has released a case study on branded gaming experience on Roblox. Slivingland, an immersive world on Roblox, drew over 3.4... og:url: https://daily.dev/posts/paris-hilton-s-11-11-media-publishes-case-study-on-branded-gaming-experience-on-roblox-olk0mawv1 og:image: https://api.daily.dev/og/posts/OLK0mAwV1.png og:image:alt: Paris Hilton’s 11:11 Media publishes case study on branded gaming experience on Roblox og:image:width: 1200 og:image:height: 630 og:locale: en --- > ## Documentation Index > Fetch the complete documentation index at: https://daily.dev/llms.txt > Use this file to discover all available pages before exploring further. # Paris Hilton’s 11:11 Media publishes case study on branded gaming experience on Roblox **[Venture Beat](https://daily.dev/sources/venturebeat)** · 7 min read · 0 upvotes · 0 comments ## Summary Paris Hilton's 11:11 Media company has released a case study on branded gaming experience on Roblox. Slivingland, an immersive world on Roblox, drew over 3.4 million visitors and resulted in $60 million in ad spending. The platform is a popular channel for engaging young people with brand advertising. There have been over 400 brand activations on Roblox, including beauty, fashion, luxury, toys, movies, and more. ## Full article daily.dev links to this article rather than hosting it. Read it at the original source: --- Tags: [#gaming](https://daily.dev/tags/gaming), [#metaverse](https://daily.dev/tags/metaverse) [View this post on daily.dev](https://daily.dev/posts/paris-hilton-s-11-11-media-publishes-case-study-on-branded-gaming-experience-on-roblox-olk0mawv1) ```json {"@context":"https://schema.org","@graph":[{"@type":"Organization","@id":"https://daily.dev/#organization","name":"daily.dev","url":"https://daily.dev","logo":{"@type":"ImageObject","url":"https://daily.dev/apple-touch-icon.png","width":180,"height":180},"sameAs":["https://twitter.com/dailydotdev","https://github.com/dailydotdev","https://www.linkedin.com/company/daily-dev-ltd"]},{"@type":"WebSite","@id":"https://daily.dev/#website","url":"https://daily.dev","name":"daily.dev","publisher":{"@id":"https://daily.dev/#organization"},"potentialAction":{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https://daily.dev/search?q={search_term_string}"},"query-input":"required name=search_term_string"}}]} {"@context":"https://schema.org","@type":"TechArticle","headline":"Paris Hilton’s 11:11 Media publishes case study on branded gaming experience on Roblox","url":"https://daily.dev/posts/paris-hilton-s-11-11-media-publishes-case-study-on-branded-gaming-experience-on-roblox-olk0mawv1","mainEntityOfPage":{"@type":"WebPage","@id":"https://daily.dev/posts/paris-hilton-s-11-11-media-publishes-case-study-on-branded-gaming-experience-on-roblox-olk0mawv1"},"datePublished":"2024-03-13T13:20:12.924Z","dateModified":"2024-05-09T09:28:05.588Z","description":"Paris Hilton's 11:11 Media company has released a case study on branded gaming experience on Roblox. 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