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title: Pirate Metrics: Activate Your Users With Firebase
description: Part three of a Firebase series on Pirate Metrics focuses on user activation, the stage after acquisition where new users either become engaged or churn. It...
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> ## Documentation Index
> Fetch the complete documentation index at: https://daily.dev/llms.txt
> Use this file to discover all available pages before exploring further.

# Pirate Metrics: Activate Your Users With Firebase

**[Firebase](https://daily.dev/sources/firebase-blog)** · 2 min read · 0 upvotes · 0 comments

## Summary

Part three of a Firebase series on Pirate Metrics focuses on user activation, the stage after acquisition where new users either become engaged or churn. It recommends using Firebase Remote Config to run A/B tests by setting key/value pairs with random percentile targeting, allowing developers to tweak onboarding flows, tutorials, signup methods, or game difficulty without shipping app updates, then scale up experiments that improve activation metrics.

## Full article

daily.dev links to this article rather than hosting it. Read it at the original source: <https://firebase.blog/posts/2016/09/pirate-metrics-activate-your-users-with-firebase>

## Questions this post answers

### How can I run A/B tests in my mobile app without releasing a new update?

Firebase Remote Config lets you set key/value pairs on the server and use random percentile targeting to split users into test groups. Values update inside your app dynamically from the Firebase console, so you can measure the impact on analytics and increase rollout for experiments that prove successful, all without shipping a new app release.

_Developers refining onboarding flows can find more Firebase and A/B testing guidance on daily.dev._

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---

Tags: [#mobile](https://daily.dev/tags/mobile), [#firebase](https://daily.dev/tags/firebase), [#product-management](https://daily.dev/tags/product-management), [#ab-testing](https://daily.dev/tags/ab-testing)

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