--- title: Sequential A/B Testing Keeps the World Streaming Netflix... description: This post discusses sequential A/B testing and its application at Netflix, particularly in the context of canary testing. It introduces the concept of... canonical: https://daily.dev/posts/sequential-a-b-testing-keeps-the-world-streaming-netflix-part-1-continuous-data-zjxnyzs01 twitter:card: summary_large_image twitter:site: @dailydotdev og:type: website og:site_name: daily.dev og:title: Sequential A/B Testing Keeps the World Streaming Netflix Part 1: Continuous Data | daily.dev og:description: This post discusses sequential A/B testing and its application at Netflix, particularly in the context of canary testing. It introduces the concept of... og:url: https://daily.dev/posts/sequential-a-b-testing-keeps-the-world-streaming-netflix-part-1-continuous-data-zjxnyzs01 og:image: https://api.daily.dev/og/posts/zjxNYZs01.png og:image:alt: Sequential A/B Testing Keeps the World Streaming Netflix Part 1: Continuous Data og:image:width: 1200 og:image:height: 630 og:locale: en --- > ## Documentation Index > Fetch the complete documentation index at: https://daily.dev/llms.txt > Use this file to discover all available pages before exploring further. # Sequential A/B Testing Keeps the World Streaming Netflix Part 1: Continuous Data **[Netflix TechBlog](https://daily.dev/sources/netflix)** · 9 min read · 5 upvotes · 0 comments ## Summary This post discusses sequential A/B testing and its application at Netflix, particularly in the context of canary testing. It introduces the concept of play-delay as a metric to monitor streaming performance and explains the need for sequential testing to detect changes in the distribution of play-delay. The post also highlights the impact of the canary testing approach in preventing bugs and performance regressions in software deployments. ## Full article daily.dev links to this article rather than hosting it. Read it at the original source: ## Similar posts on daily.dev - [Don’t just attend KubeCon \+ CloudNativeCon, Merge Forward your experience\!](https://daily.dev/posts/don-t-just-attend-kubecon-cloudnativecon-merge-forward-your-experience--l0rpp73x8) · CNCF · 1 upvotes · 0 comments - [Announcing H2 2026 KCDs](https://daily.dev/posts/announcing-h2-2026-kcds-m96goajm1) · CNCF · 1 upvotes · 0 comments - [Two months of Open Community Groups](https://daily.dev/posts/two-months-of-open-community-groups-asf52zhbs) · CNCF · 0 upvotes · 0 comments --- Tags: [#data-science](https://daily.dev/tags/data-science), [#testing](https://daily.dev/tags/testing), [#statistics](https://daily.dev/tags/statistics), [#statistical-analysis](https://daily.dev/tags/statistical-analysis) [View this post on daily.dev](https://daily.dev/posts/sequential-a-b-testing-keeps-the-world-streaming-netflix-part-1-continuous-data-zjxnyzs01) ```json {"@context":"https://schema.org","@graph":[{"@type":"Organization","@id":"https://daily.dev/#organization","name":"daily.dev","url":"https://daily.dev","logo":{"@type":"ImageObject","url":"https://daily.dev/apple-touch-icon.png","width":180,"height":180},"sameAs":["https://twitter.com/dailydotdev","https://github.com/dailydotdev","https://www.linkedin.com/company/daily-dev-ltd"]},{"@type":"WebSite","@id":"https://daily.dev/#website","url":"https://daily.dev","name":"daily.dev","publisher":{"@id":"https://daily.dev/#organization"},"potentialAction":{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https://daily.dev/search?q={search_term_string}"},"query-input":"required name=search_term_string"}}]} {"@context":"https://schema.org","@type":"TechArticle","headline":"Sequential A/B Testing Keeps the World Streaming Netflix Part 1: Continuous Data","url":"https://daily.dev/posts/sequential-a-b-testing-keeps-the-world-streaming-netflix-part-1-continuous-data-zjxnyzs01","mainEntityOfPage":{"@type":"WebPage","@id":"https://daily.dev/posts/sequential-a-b-testing-keeps-the-world-streaming-netflix-part-1-continuous-data-zjxnyzs01"},"datePublished":"2024-02-13T20:00:29.579Z","dateModified":"2024-05-09T08:29:02.242Z","description":"This post discusses sequential A/B testing and its application at Netflix, particularly in the context of canary testing. 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