--- title: Side expands presence in China, opens new studio and... description: Side has acquired art outsourcing provider Roboto Entertainment and opened a new studio in Chengdu, China. Roboto founder Andrea Cordella, who started the... canonical: https://daily.dev/posts/side-expands-presence-in-china-opens-new-studio-and-acquires-art-outsourcing-provider-roboto-entert-eajimfrfo twitter:card: summary_large_image twitter:site: @dailydotdev og:type: website og:site_name: daily.dev og:title: Side expands presence in China, opens new studio and acquires art outsourcing provider Roboto Entertainment | daily.dev og:description: Side has acquired art outsourcing provider Roboto Entertainment and opened a new studio in Chengdu, China. Roboto founder Andrea Cordella, who started the... og:url: https://daily.dev/posts/side-expands-presence-in-china-opens-new-studio-and-acquires-art-outsourcing-provider-roboto-entert-eajimfrfo og:image: https://api.daily.dev/og/posts/eajimfRfO.png og:image:alt: Side expands presence in China, opens new studio and acquires art outsourcing provider Roboto Entertainment og:image:width: 1200 og:image:height: 630 og:locale: en --- > ## Documentation Index > Fetch the complete documentation index at: https://daily.dev/llms.txt > Use this file to discover all available pages before exploring further. # Side expands presence in China, opens new studio and acquires art outsourcing provider Roboto Entertainment **[GamesIndustry.biz](https://daily.dev/sources/gamesindustry)** · 3 min read · 0 upvotes · 0 comments ## Summary Side has acquired art outsourcing provider Roboto Entertainment and opened a new studio in Chengdu, China. Roboto founder Andrea Cordella, who started the company in 2014, becomes Side's global head of art and studio head for Chengdu. The Chengdu team will work alongside Side's Shanghai location and teams across the Americas, EMEA and Asia. Side CEO Deborah Kirkham said China has long been one of the most important markets for the industry, and the 'double-down on a winning regional strategy' quote was made about the acquisition. The Chinese games market exceeded $50 billion last year, and Niko Partners projects industry revenue will increase 4% to $53.9 billion in 2026. ## Full article daily.dev links to this article rather than hosting it. Read it at the original source: ## Questions this post answers ### What is Side's recent acquisition in China's games industry? Side acquired Roboto Entertainment, a Chengdu-based art outsourcing studio founded in 2014 by Andrea Cordella that specializes in environment and world-building art for AAA and AA console and mobile games. Alongside the acquisition, Side opened a new Chengdu studio, with Cordella appointed global head of art at Side and studio head of the new office. _Studios tracking outsourcing partners and industry consolidation follow deals like this on daily.dev._ ### How big is the Chinese games market expected to get by 2026 and 2030? The Chinese games market surpassed $50 billion for the first time in the prior year, and Niko Partners projects industry revenue will rise 4% to $53.9 billion in 2026. China's player base is expected to reach 769 million by 2030, with growth attributed to strong performance from both new releases and legacy evergreen titles. _Anyone sizing up expansion into the China games market can keep tabs on figures like these via daily.dev._ ## Similar posts on daily.dev - [Side opens new studio in Taiwan](https://daily.dev/posts/side-opens-new-studio-in-taiwan-scgq4rxcf) · GamesIndustry.biz · 0 upvotes · 0 comments - [War Robots Exec on Launching Mobile Games for Chinese Players](https://daily.dev/posts/war-robots-exec-on-launching-mobile-games-for-chinese-players-peaysorc5) · 80 LEVEL · 1 upvotes · 0 comments - [Niko Partners: Chinese games market surpasses $50bn for the first time in 2025](https://daily.dev/posts/niko-partners-chinese-games-market-surpasses-50bn-for-the-first-time-in-2025-a1da2djuy) · GamesIndustry.biz · 0 upvotes · 0 comments - [China's Psibot hits $1.48bn betting on 'world models'](https://daily.dev/posts/china-s-psibot-hits-1-48bn-betting-on-world-models--dp158ys8g) · The Next Web · 0 upvotes · 0 comments --- Tags: [#game-development](https://daily.dev/tags/game-development), [#business](https://daily.dev/tags/business) [View this post on daily.dev](https://daily.dev/posts/side-expands-presence-in-china-opens-new-studio-and-acquires-art-outsourcing-provider-roboto-entert-eajimfrfo) ```json {"@context":"https://schema.org","@graph":[{"@type":"Organization","@id":"https://daily.dev/#organization","name":"daily.dev","url":"https://daily.dev","logo":{"@type":"ImageObject","url":"https://daily.dev/apple-touch-icon.png","width":180,"height":180},"sameAs":["https://twitter.com/dailydotdev","https://github.com/dailydotdev","https://www.linkedin.com/company/daily-dev-ltd"]},{"@type":"WebSite","@id":"https://daily.dev/#website","url":"https://daily.dev","name":"daily.dev","publisher":{"@id":"https://daily.dev/#organization"},"potentialAction":{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https://daily.dev/search?q={search_term_string}"},"query-input":"required name=search_term_string"}}]} {"@context":"https://schema.org","@type":"TechArticle","headline":"Side expands presence in China, opens new studio and acquires art outsourcing provider Roboto Entertainment","url":"https://daily.dev/posts/side-expands-presence-in-china-opens-new-studio-and-acquires-art-outsourcing-provider-roboto-entert-eajimfrfo","mainEntityOfPage":{"@type":"WebPage","@id":"https://daily.dev/posts/side-expands-presence-in-china-opens-new-studio-and-acquires-art-outsourcing-provider-roboto-entert-eajimfrfo"},"datePublished":"2026-10-26T14:36:03.282Z","dateModified":"2026-10-26T14:37:04.084Z","description":"Side has acquired art outsourcing provider Roboto Entertainment and opened a new studio in Chengdu, China. 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