--- title: Small Things. | daily.dev description: Small things have a significant impact on people's experiences and perceptions. From the quality of an insurance card to the small details on an airline, these... canonical: https://daily.dev/posts/small-things--jjjzmiyxu twitter:card: summary_large_image twitter:site: @dailydotdev og:type: website og:site_name: daily.dev og:title: Small Things. | daily.dev og:description: Small things have a significant impact on people's experiences and perceptions. From the quality of an insurance card to the small details on an airline, these... og:url: https://daily.dev/posts/small-things--jjjzmiyxu og:image: https://api.daily.dev/og/posts/jJjZMIYxU.png og:image:alt: Small Things. og:image:width: 1200 og:image:height: 630 og:locale: en --- > ## Documentation Index > Fetch the complete documentation index at: https://daily.dev/llms.txt > Use this file to discover all available pages before exploring further. # Small Things. **[Hacker News](https://daily.dev/sources/hn)** · 5 min read · 1 upvotes · 0 comments ## Summary Small things have a significant impact on people's experiences and perceptions. From the quality of an insurance card to the small details on an airline, these seemingly insignificant factors can make a substantial difference. Marketers should focus on moments where they can surprise and delight customers, turning negatives into positives and creating memorable experiences. By prioritizing small things and genuine acts of generosity, brands can stand out in a world of sameness and noise. ## Full article daily.dev links to this article rather than hosting it. Read it at the original source: --- Tags: [#marketing](https://daily.dev/tags/marketing) [View this post on daily.dev](https://daily.dev/posts/small-things--jjjzmiyxu) ```json {"@context":"https://schema.org","@graph":[{"@type":"Organization","@id":"https://daily.dev/#organization","name":"daily.dev","url":"https://daily.dev","logo":{"@type":"ImageObject","url":"https://daily.dev/apple-touch-icon.png","width":180,"height":180},"sameAs":["https://twitter.com/dailydotdev","https://github.com/dailydotdev","https://www.linkedin.com/company/daily-dev-ltd"]},{"@type":"WebSite","@id":"https://daily.dev/#website","url":"https://daily.dev","name":"daily.dev","publisher":{"@id":"https://daily.dev/#organization"},"potentialAction":{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https://daily.dev/search?q={search_term_string}"},"query-input":"required name=search_term_string"}}]} {"@context":"https://schema.org","@type":"TechArticle","headline":"Small Things.","url":"https://daily.dev/posts/small-things--jjjzmiyxu","mainEntityOfPage":{"@type":"WebPage","@id":"https://daily.dev/posts/small-things--jjjzmiyxu"},"datePublished":"2024-05-05T17:46:10.565Z","dateModified":"2024-05-09T08:58:27.770Z","description":"Small things have a significant impact on people's experiences and perceptions. From the quality of an insurance card to the small details on an airline, these...","image":"https://media.daily.dev/image/upload/f_auto,q_auto/v1/posts/c85b8920b85fedc2c8551b56fec2fa5a?_a=AQAEuiZ","thumbnailUrl":"https://media.daily.dev/image/upload/f_auto,q_auto/v1/posts/c85b8920b85fedc2c8551b56fec2fa5a?_a=AQAEuiZ","isAccessibleForFree":true,"articleSection":"Hacker News","inLanguage":"en","publisher":{"@type":"Organization","name":"daily.dev","url":"https://daily.dev","logo":{"@type":"ImageObject","url":"https://daily.dev/apple-touch-icon.png","width":180,"height":180}},"author":{"@type":"Organization","name":"Hacker News","logo":"https://media.daily.dev/image/upload/t_logo,f_auto/v1/logos/hn","url":"https://daily.dev/sources/hn"},"commentCount":0,"discussionUrl":"https://daily.dev/posts/small-things--jjjzmiyxu","interactionStatistic":[{"@type":"InteractionCounter","interactionType":{"@type":"LikeAction"},"userInteractionCount":1},{"@type":"InteractionCounter","interactionType":{"@type":"CommentAction"},"userInteractionCount":0}],"keywords":"marketing","timeRequired":"PT5M"} {"@context":"https://schema.org","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https://daily.dev"},{"@type":"ListItem","position":2,"name":"Hacker News","item":"https://daily.dev/sources/hn"},{"@type":"ListItem","position":3,"name":"Small Things."}]} ```