Swatch is seeking $170 million in damages from Samsung in a London High Court case over 26 smartwatch faces that a 2022 ruling found infringed Swatch trademarks. The court already upheld the ruling on appeal in 2023; the current proceedings focus solely on quantifying damages. Swatch claims the faces were downloaded ~160,000 times across the UK and EU between 2015 and 2019, affecting brands including Omega, Tissot, and Longines. Samsung disputes the figure as exaggerated. The case raises broader questions about trademark liability for digital watch face designs hosted on third-party app platforms.
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