---
title: "The journey of PGA TOUR’s generative AI virtual assistant, from concept to development to prototype"
url: https://daily.dev/posts/the-journey-of-pga-tour-s-generative-ai-virtual-assistant-from-concept-to-development-to-prototype-j0ecbaapl
source_url: https://aws.amazon.com/blogs/machine-learning/the-journey-of-pga-tours-generative-ai-virtual-assistant-from-concept-to-development-to-prototype/
type: article
source: "AWS"
published: 2024-03-14T19:57:49.326Z
updated: 2024-05-09T09:28:05.588Z
tags: ["genai", "amazon-bedrock", "virtual-assistant"]
reading_time: 10
upvotes: 0
comments: 0
language: en
---

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# The journey of PGA TOUR’s generative AI virtual assistant, from concept to development to prototype

**[AWS](https://daily.dev/sources/aws)** · 10 min read · 0 upvotes · 0 comments

## Summary

The post discusses the collaboration between the AWS Generative AI Innovation Center and the PGA TOUR to develop a prototype virtual assistant using Amazon Bedrock. It explains how generative AI and AI technologies like text-to-SQL and semantic search are used to improve fan experiences and provide interactive access to data.

## Full article

daily.dev links to this article rather than hosting it. Read it at the original source: <https://aws.amazon.com/blogs/machine-learning/the-journey-of-pga-tours-generative-ai-virtual-assistant-from-concept-to-development-to-prototype/>

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---

Tags: [#genai](https://daily.dev/tags/genai), [#amazon-bedrock](https://daily.dev/tags/amazon-bedrock), [#virtual-assistant](https://daily.dev/tags/virtual-assistant)

[View this post on daily.dev](https://daily.dev/posts/the-journey-of-pga-tour-s-generative-ai-virtual-assistant-from-concept-to-development-to-prototype-j0ecbaapl)