---
title: "The Protocol That Every AI Company Is Quietly Building On | What is MCP? Ft. Marc Benioff"
url: https://daily.dev/posts/the-protocol-that-every-ai-company-is-quietly-building-on-what-is-mcp-ft-marc-benioff-k3xvswuwk
source_url: https://www.youtube.com/watch?v=ksLab69-Rkw
type: video:youtube
source: "Tiff In Tech"
published: 2026-06-11T15:52:56.940Z
updated: 2026-06-11T15:54:01.613Z
tags: ["ai-agents", "mcp", "anthropic", "salesforce", "slack"]
reading_time: 10
upvotes: 1
comments: 0
language: en
---

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# The Protocol That Every AI Company Is Quietly Building On | What is MCP? Ft. Marc Benioff

**[Tiff In Tech](https://daily.dev/sources/tiffintech)** · 10 min read · 1 upvotes · 0 comments

## Summary

MCP (Model Context Protocol), open-sourced by Anthropic in November 2024, is rapidly becoming the standard connectivity layer for AI agents and tools. Before MCP, every AI-to-tool integration required custom code; MCP standardizes this with a single protocol — analogous to USB-C for devices. It has reached 97 million monthly SDK downloads, 500+ public servers, and is supported by OpenAI, Google, and Microsoft. Salesforce is betting heavily on Slack as the primary AI interface layer, with Slack acting as both an MCP server and client, enabling bidirectional communication between agents and enterprise tools. The underlying Salesforce stack includes AgentForce for orchestration, Data 360 for federated/harmonized enterprise data, and Slack as the surface layer. Anthropic reportedly accelerated deal closures by 60% using this stack. The broader race among Microsoft (Teams/Copilot), Google (Gemini/Workspace), and OpenAI (Frontier) is fundamentally about who owns the interface between humans and AI agents, with MCP as the protocol layer underneath.

## Full article

daily.dev links to this article rather than hosting it. Read it at the original source: <https://www.youtube.com/watch?v=ksLab69-Rkw>

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Tags: [#ai-agents](https://daily.dev/tags/ai-agents), [#mcp](https://daily.dev/tags/mcp), [#anthropic](https://daily.dev/tags/anthropic), [#salesforce](https://daily.dev/tags/salesforce), [#slack](https://daily.dev/tags/slack)

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