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# The SaaS Observability Era is Ending: Why BYOC Is the Future of Telemetry

**[DevOps.com](https://daily.dev/sources/devops)** · 7 min read · 0 upvotes · 0 comments

## Summary

SaaS observability platforms like Datadog and New Relic are hitting economic and technical limits as modern workloads (Kubernetes, AI, microservices) generate far more telemetry than legacy pricing models can handle. The proposed solution is Bring Your Own Cloud (BYOC): deploying observability software inside your own VPC so telemetry never leaves your environment. This eliminates egress costs, ingestion pricing, cardinality surcharges, and forced sampling tradeoffs. BYOC aligns with zero-trust security, FinOps, data sovereignty, and AI workload requirements, effectively turning observability from a centralized SaaS service into a cloud-native infrastructure primitive owned and controlled by the engineering team.

## Full article

daily.dev links to this article rather than hosting it. Read it at the original source: <https://devops.com/the-saas-observability-era-is-ending-why-byoc-is-the-future-of-telemetry/>

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---

Tags: [#kubernetes](https://daily.dev/tags/kubernetes), [#observability](https://daily.dev/tags/observability), [#opentelemetry](https://daily.dev/tags/opentelemetry), [#finops](https://daily.dev/tags/finops)

[View this post on daily.dev](https://daily.dev/posts/the-saas-observability-era-is-ending-why-byoc-is-the-future-of-telemetry-zagkazvt4)

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