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# Vodacom’s real growth story isn’t mobile

**[TechCentral](https://daily.dev/sources/techcentral)** · 5 min read · 0 upvotes · 0 comments

## Summary

Vodacom Group has transformed from a telecommunications operator into a fintech powerhouse, with mobile money platforms processing $500.7 billion in transaction value over 12 months and serving over 100 million financial services customers. The growth stems from addressing banking access gaps across Africa, where mobile operators leveraged existing distribution networks and prepaid relationships. Safaricom's M-Pesa in Kenya proved the model's viability, leading Vodacom to increase its stake to 55%. Financial services now grow faster than connectivity, with Egypt contributing 27.5% of group service revenue following a 59.4% surge in fintech revenue. The platform's scale creates high switching costs through integrated payments rails tied to connectivity, identity, and distribution networks.

## Full article

daily.dev links to this article rather than hosting it. Read it at the original source: <https://techcentral.co.za/vodacoms-real-growth-story-isnt-mobile/277152/>

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---

Tags: [#digital-payments](https://daily.dev/tags/digital-payments), [#fintech](https://daily.dev/tags/fintech)

[View this post on daily.dev](https://daily.dev/posts/vodacom-s-real-growth-story-isn-t-mobile-weuafh4vu)

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