--- title: What do you think about Decoy prices? | daily.dev description: A brief discussion of the 'decoy pricing' strategy for subscription apps, where one plan is priced outrageously high to make other plans feel like a better... canonical: https://daily.dev/posts/what-do-you-think-about-decoy-prices--t4wnsvcnq twitter:card: summary_large_image twitter:site: @dailydotdev og:type: website og:site_name: daily.dev og:title: What do you think about Decoy prices? | daily.dev og:description: A brief discussion of the 'decoy pricing' strategy for subscription apps, where one plan is priced outrageously high to make other plans feel like a better... og:url: https://daily.dev/posts/what-do-you-think-about-decoy-prices--t4wnsvcnq og:image: https://api.daily.dev/og/posts/T4wnsVcNQ.png og:image:alt: What do you think about Decoy prices? og:image:width: 1200 og:image:height: 630 og:locale: en --- > ## Documentation Index > Fetch the complete documentation index at: https://daily.dev/llms.txt > Use this file to discover all available pages before exploring further. # What do you think about Decoy prices? **[notJust.dev](https://daily.dev/sources/notjustdev)** · 1 min read · 0 upvotes · 0 comments ## Summary A brief discussion of the 'decoy pricing' strategy for subscription apps, where one plan is priced outrageously high to make other plans feel like a better deal. The speaker shares a real example using a $350 lifetime plan alongside a $9.99/month subscription to nudge users toward the preferred pricing tier. ## Full article daily.dev links to this article rather than hosting it. Read it at the original source: ## Similar posts on daily.dev - [The Vercel Upsell Game · An investigation](https://daily.dev/posts/the-vercel-upsell-game-an-investigation-pj9y7rjt6) · Hacker News · 0 upvotes · 0 comments --- [View this post on daily.dev](https://daily.dev/posts/what-do-you-think-about-decoy-prices--t4wnsvcnq) ```json {"@context":"https://schema.org","@graph":[{"@type":"Organization","@id":"https://daily.dev/#organization","name":"daily.dev","url":"https://daily.dev","logo":{"@type":"ImageObject","url":"https://daily.dev/apple-touch-icon.png","width":180,"height":180},"sameAs":["https://twitter.com/dailydotdev","https://github.com/dailydotdev","https://www.linkedin.com/company/daily-dev-ltd"]},{"@type":"WebSite","@id":"https://daily.dev/#website","url":"https://daily.dev","name":"daily.dev","publisher":{"@id":"https://daily.dev/#organization"},"potentialAction":{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https://daily.dev/search?q={search_term_string}"},"query-input":"required name=search_term_string"}}]} {"@context":"https://schema.org","@type":"TechArticle","headline":"What do you think about Decoy prices?","url":"https://daily.dev/posts/what-do-you-think-about-decoy-prices--t4wnsvcnq","mainEntityOfPage":{"@type":"WebPage","@id":"https://daily.dev/posts/what-do-you-think-about-decoy-prices--t4wnsvcnq"},"datePublished":"2026-03-22T11:31:15.325Z","dateModified":"2026-03-22T11:36:39.588Z","description":"A brief discussion of the 'decoy pricing' strategy for subscription apps, where one plan is priced outrageously high to make other plans feel like a better...","image":"https://i.ytimg.com/vi/QaPW_7Kj9qc/sddefault.jpg","thumbnailUrl":"https://i.ytimg.com/vi/QaPW_7Kj9qc/sddefault.jpg","isAccessibleForFree":true,"articleSection":"notJust.dev","inLanguage":"en","publisher":{"@type":"Organization","name":"daily.dev","url":"https://daily.dev","logo":{"@type":"ImageObject","url":"https://daily.dev/apple-touch-icon.png","width":180,"height":180}},"author":{"@type":"Organization","name":"notJust.dev","logo":"https://media.daily.dev/image/upload/logos/placeholder.jpg","url":"https://daily.dev/sources/notjustdev"},"commentCount":0,"discussionUrl":"https://daily.dev/posts/what-do-you-think-about-decoy-prices--t4wnsvcnq","interactionStatistic":[{"@type":"InteractionCounter","interactionType":{"@type":"LikeAction"},"userInteractionCount":0},{"@type":"InteractionCounter","interactionType":{"@type":"CommentAction"},"userInteractionCount":0}],"keywords":"","timeRequired":"PT1M","video":{"@type":"VideoObject","name":"What do you think about Decoy prices?","description":"A brief discussion of the 'decoy pricing' strategy for subscription apps, where one plan is priced outrageously high to make other plans feel like a better...","thumbnailUrl":"https://i.ytimg.com/vi/QaPW_7Kj9qc/sddefault.jpg","uploadDate":"2026-03-22T11:31:15.325Z","duration":"PT1M","url":"https://api.daily.dev/r/T4wnsVcNQ","embedUrl":"https://www.youtube.com/embed/QaPW_7Kj9qc"}} {"@context":"https://schema.org","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https://daily.dev"},{"@type":"ListItem","position":2,"name":"notJust.dev","item":"https://daily.dev/sources/notjustdev"},{"@type":"ListItem","position":3,"name":"What do you think about Decoy prices?"}]} ```