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title: Why Anthropic just doubled Claude Cowork limits at no charge
description: Anthropic is running a limited-time promotion (June 5–July 5, 2026) that doubles the 5-hour usage limits in Claude Cowork at no extra cost for Pro, Max, Team,...
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og:description: Anthropic is running a limited-time promotion (June 5–July 5, 2026) that doubles the 5-hour usage limits in Claude Cowork at no extra cost for Pro, Max, Team,...
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# Why Anthropic just doubled Claude Cowork limits at no charge

**[The New Stack](https://daily.dev/sources/newstack)** · 6 min read · 1 upvotes · 0 comments

## Summary

Anthropic is running a limited-time promotion (June 5–July 5, 2026) that doubles the 5-hour usage limits in Claude Cowork at no extra cost for Pro, Max, Team, and legacy Enterprise seat users. Claude Cowork is a collaborative AI environment for both non-technical knowledge workers and developers, allowing task completion across documents, data, and files. Industry experts weigh in on the strategic angle: the promotion is seen as a classic top-of-funnel lock-in play, where the real stickiness comes from embedding users in Anthropic's workflow ecosystem rather than the model itself. Switching costs are high due to tokenization incompatibility and the lack of a universal AI memory layer. Critics also note that frontier models still struggle with enterprise data complexity, and that over-reliance on MCP may be compounding the problem. After July 5, limits revert to standard levels with no billing changes.

## Full article

daily.dev links to this article rather than hosting it. Read it at the original source: <https://thenewstack.io/anthropic-claude-cowork-promotion>

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---

Tags: [#llm](https://daily.dev/tags/llm), [#ai-agents](https://daily.dev/tags/ai-agents), [#claude](https://daily.dev/tags/claude), [#anthropic](https://daily.dev/tags/anthropic)

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