--- title: Why Fitts’s Law Makes Travel Booking Apps Feel Faster... description: Fitts's Law — the principle that larger, closer targets are faster to interact with — plays a key role in how travel booking apps feel to use. Even without... canonical: https://daily.dev/posts/why-fitts-s-law-makes-travel-booking-apps-feel-faster-even-when-they-aren-t--48loexsa5 twitter:card: summary_large_image twitter:site: @dailydotdev og:type: website og:site_name: daily.dev og:title: Why Fitts’s Law Makes Travel Booking Apps Feel Faster (Even When They Aren’t) | daily.dev og:description: Fitts's Law — the principle that larger, closer targets are faster to interact with — plays a key role in how travel booking apps feel to use. Even without... og:url: https://daily.dev/posts/why-fitts-s-law-makes-travel-booking-apps-feel-faster-even-when-they-aren-t--48loexsa5 og:image: https://api.daily.dev/og/posts/48LoExsa5.png og:image:alt: Why Fitts’s Law Makes Travel Booking Apps Feel Faster (Even When They Aren’t) og:image:width: 1200 og:image:height: 630 og:locale: en --- > ## Documentation Index > Fetch the complete documentation index at: https://daily.dev/llms.txt > Use this file to discover all available pages before exploring further. # Why Fitts’s Law Makes Travel Booking Apps Feel Faster (Even When They Aren’t) **[Medium](https://daily.dev/sources/medium_js)** · 4 min read · 1 upvotes · 0 comments ## Summary Fitts's Law — the principle that larger, closer targets are faster to interact with — plays a key role in how travel booking apps feel to use. Even without backend changes, positioning primary actions like 'Book Now' as large, full-width buttons within thumb reach on mobile reduces friction, errors, and cognitive load. The post explains the principle, illustrates it with a flight booking example contrasting poor vs. good button placement, and lists best practices: larger CTAs, thumb-zone placement, adequate spacing, and clear visual hierarchy. Business benefits include higher conversion rates, fewer errors, and better retention. ## Full article daily.dev links to this article rather than hosting it. Read it at the original source: ## Similar posts on daily.dev - [How to Apply Academic Theories to Human-Centered Web Design \[Full Handbook](https://daily.dev/posts/how-to-apply-academic-theories-to-human-centered-web-design-full-handbook-qkixktlax) · freeCodeCamp · 16 upvotes · 0 comments - [Why Your App Feels Slow Even When It’s Fast — The Psychology and Science of Perceived Performance](https://daily.dev/posts/why-your-app-feels-slow-even-when-it-s-fast-the-psychology-and-science-of-perceived-performance-6qzqrlh0l) · Medium · 26 upvotes · 2 comments - [10 design psychology principles every UI/UX designer should know](https://daily.dev/posts/10-design-psychology-principles-every-ui-ux-designer-should-know-ilhgwkkue) · Medium · 14 upvotes · 0 comments - [Every Mobile App Has One Critical Screen](https://daily.dev/posts/every-mobile-app-has-one-critical-screen-pu66fubdm) · Medium · 0 upvotes · 0 comments --- Tags: [#ux](https://daily.dev/tags/ux), [#mobile-design](https://daily.dev/tags/mobile-design) [View this post on daily.dev](https://daily.dev/posts/why-fitts-s-law-makes-travel-booking-apps-feel-faster-even-when-they-aren-t--48loexsa5) ```json {"@context":"https://schema.org","@graph":[{"@type":"Organization","@id":"https://daily.dev/#organization","name":"daily.dev","url":"https://daily.dev","logo":{"@type":"ImageObject","url":"https://daily.dev/apple-touch-icon.png","width":180,"height":180},"sameAs":["https://twitter.com/dailydotdev","https://github.com/dailydotdev","https://www.linkedin.com/company/daily-dev-ltd"]},{"@type":"WebSite","@id":"https://daily.dev/#website","url":"https://daily.dev","name":"daily.dev","publisher":{"@id":"https://daily.dev/#organization"},"potentialAction":{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https://daily.dev/search?q={search_term_string}"},"query-input":"required name=search_term_string"}}]} {"@context":"https://schema.org","@type":"TechArticle","headline":"Why Fitts’s Law Makes Travel Booking Apps Feel Faster (Even When They Aren’t)","url":"https://daily.dev/posts/why-fitts-s-law-makes-travel-booking-apps-feel-faster-even-when-they-aren-t--48loexsa5","mainEntityOfPage":{"@type":"WebPage","@id":"https://daily.dev/posts/why-fitts-s-law-makes-travel-booking-apps-feel-faster-even-when-they-aren-t--48loexsa5"},"datePublished":"2026-07-28T07:31:25.061Z","dateModified":"2026-07-28T07:32:31.017Z","description":"Fitts's Law — the principle that larger, closer targets are faster to interact with — plays a key role in how travel booking apps feel to use. 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