Lightspeed Venture Partners is leaning into creator-led venture capital by hiring Claire Zau, a seed investor with a large social media following, to source deals and co-host a new show called Lightwork. This reflects a broader trend of VC firms using content creators to build trust with founders before writing checks, following similar moves by a16z and OpenAI acquiring media properties. The discussion explores whether the 'creator-investor' role is becoming a genuine function in venture capital or just an experimental trend.
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