--- title: Xbox explains new exclusives policy: players "can expect... description: Xbox Chief Strategy Officer Matthew Ball has elaborated on the company's renewed commitment to platform exclusives, following the announcement that Gears of... canonical: https://daily.dev/posts/xbox-explains-new-exclusives-policy-players-can-expect-a-reliable-pipeline-of-exclusive-titles-in-0xfc7wd8q twitter:card: summary_large_image twitter:site: @dailydotdev og:type: website og:site_name: daily.dev og:title: Xbox explains new exclusives policy: players "can expect a reliable pipeline" of exclusive titles in service of "turning around the business" | daily.dev og:description: Xbox Chief Strategy Officer Matthew Ball has elaborated on the company's renewed commitment to platform exclusives, following the announcement that Gears of... og:url: https://daily.dev/posts/xbox-explains-new-exclusives-policy-players-can-expect-a-reliable-pipeline-of-exclusive-titles-in-0xfc7wd8q og:image: https://api.daily.dev/og/posts/0XFC7wd8Q.png og:image:alt: Xbox explains new exclusives policy: players "can expect a reliable pipeline" of exclusive titles in service of "turning around the business" og:image:width: 1200 og:image:height: 630 og:locale: en --- > ## Documentation Index > Fetch the complete documentation index at: https://daily.dev/llms.txt > Use this file to discover all available pages before exploring further. # Xbox explains new exclusives policy: players "can expect a reliable pipeline" of exclusive titles in service of "turning around the business" **[GamesIndustry.biz](https://daily.dev/sources/gamesindustry)** · 3 min read · 0 upvotes · 0 comments ## Summary Xbox Chief Strategy Officer Matthew Ball has elaborated on the company's renewed commitment to platform exclusives, following the announcement that Gears of War: E-Day and Clockwork Revolution will be Xbox-exclusive titles. Ball described this as the start of a broader program, promising a 'reliable pipeline' of exclusives to validate player investment in the Xbox platform. He outlined three categories of titles: exclusives, non-exclusive live service games (like Call of Duty), and previously committed titles. Ball acknowledged Xbox's business is 'not healthy' and framed the exclusives strategy as part of 'turning around the business,' while noting the full framework for exclusivity decisions has yet to be communicated publicly. ## Full article daily.dev links to this article rather than hosting it. Read it at the original source: ## Similar posts on daily.dev - ["There has to be a reason for people to buy an Xbox" – Senior leadership reinforces commitment to console exclusivity](https://daily.dev/posts/there-has-to-be-a-reason-for-people-to-buy-an-xbox-senior-leadership-reinforces-commitment-to-co-m74lapobf) · GamesIndustry.biz · 0 upvotes · 0 comments - [Analysts attempt to make sense of Xbox's exclusivity shift](https://daily.dev/posts/analysts-attempt-to-make-sense-of-xbox-s-exclusivity-shift-jc8ev58vb) · Game Developer · 1 upvotes · 0 comments --- Tags: [#gaming](https://daily.dev/tags/gaming), [#xbox](https://daily.dev/tags/xbox) [View this post on daily.dev](https://daily.dev/posts/xbox-explains-new-exclusives-policy-players-can-expect-a-reliable-pipeline-of-exclusive-titles-in-0xfc7wd8q) ```json {"@context":"https://schema.org","@graph":[{"@type":"Organization","@id":"https://daily.dev/#organization","name":"daily.dev","url":"https://daily.dev","logo":{"@type":"ImageObject","url":"https://daily.dev/apple-touch-icon.png","width":180,"height":180},"sameAs":["https://twitter.com/dailydotdev","https://github.com/dailydotdev","https://www.linkedin.com/company/daily-dev-ltd"]},{"@type":"WebSite","@id":"https://daily.dev/#website","url":"https://daily.dev","name":"daily.dev","publisher":{"@id":"https://daily.dev/#organization"},"potentialAction":{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https://daily.dev/search?q={search_term_string}"},"query-input":"required name=search_term_string"}}]} {"@context":"https://schema.org","@type":"TechArticle","headline":"Xbox explains new exclusives policy: players \"can expect a reliable pipeline\" of exclusive titles in service of \"turning around the business\"","url":"https://daily.dev/posts/xbox-explains-new-exclusives-policy-players-can-expect-a-reliable-pipeline-of-exclusive-titles-in-0xfc7wd8q","mainEntityOfPage":{"@type":"WebPage","@id":"https://daily.dev/posts/xbox-explains-new-exclusives-policy-players-can-expect-a-reliable-pipeline-of-exclusive-titles-in-0xfc7wd8q"},"datePublished":"2026-06-08T18:46:10.504Z","dateModified":"2026-06-15T15:14:04.967Z","description":"Xbox Chief Strategy Officer Matthew Ball has elaborated on the company's renewed commitment to platform exclusives, following the announcement that Gears of...","image":"https://media.daily.dev/image/upload/f_auto,q_auto/v1/posts/8860cba7b35347d6d29814ed3b2e53f1?_a=AQAEuop","thumbnailUrl":"https://media.daily.dev/image/upload/f_auto,q_auto/v1/posts/8860cba7b35347d6d29814ed3b2e53f1?_a=AQAEuop","isAccessibleForFree":true,"articleSection":"GamesIndustry.biz","inLanguage":"en","publisher":{"@type":"Organization","name":"daily.dev","url":"https://daily.dev","logo":{"@type":"ImageObject","url":"https://daily.dev/apple-touch-icon.png","width":180,"height":180}},"author":{"@type":"Organization","name":"GamesIndustry.biz","logo":"https://media.daily.dev/image/upload/t_logo,f_auto/v1/logos/be1a78592d5340248e5204f8007b82be","url":"https://daily.dev/sources/gamesindustry"},"commentCount":0,"discussionUrl":"https://daily.dev/posts/xbox-explains-new-exclusives-policy-players-can-expect-a-reliable-pipeline-of-exclusive-titles-in-0xfc7wd8q","interactionStatistic":[{"@type":"InteractionCounter","interactionType":{"@type":"LikeAction"},"userInteractionCount":0},{"@type":"InteractionCounter","interactionType":{"@type":"CommentAction"},"userInteractionCount":0}],"keywords":"gaming,xbox","timeRequired":"PT3M"} {"@context":"https://schema.org","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https://daily.dev"},{"@type":"ListItem","position":2,"name":"GamesIndustry.biz","item":"https://daily.dev/sources/gamesindustry"},{"@type":"ListItem","position":3,"name":"Xbox explains new exclusives policy: players \"can expect a reliable pipeline\" of exclusive titles in service of \"turning around the business\""}]} ```