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# Xsolla rolls out tools to keep players 'engaged' after a purchase

**[Game Developer](https://daily.dev/sources/gamedeveloper)** · 3 min read · 0 upvotes · 0 comments

## Summary

Xsolla has launched a new set of publishing tools aimed at helping PC game studios keep players engaged after their first purchase, running alongside existing storefronts like Steam and Epic Games Store. The suite includes a studio-owned community hub for news, quests, and user-generated content, a no-code live ops event template for seasonal offers, dedicated merchandising for cosmetics, video product-page media, and an in-launcher notification system for patch notes and offers. The goal, according to Xsolla president Chris Hewish, is to give studios direct player relationships, first-party data, and control over their own monetization calendar without needing custom engineering or third-party channels like Discord.

## Full article

daily.dev links to this article rather than hosting it. Read it at the original source: <https://www.gamedeveloper.com/business/xsolla-rolls-out-publishing-tools-to-keep-players-engaged-after-the-first-purchase>

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