---
title: "Zendesk hires new CMO as it pivots to AI agents"
url: https://daily.dev/posts/zendesk-hires-new-cmo-as-it-pivots-to-ai-agents-vrdmg6p8g
source_url: https://thenextweb.com/news/zendesk-tifenn-dano-kwan-cmo-ai-service
type: article
source: "The Next Web"
published: 2026-05-27T18:29:22.684Z
updated: 2026-05-27T19:04:20.497Z
tags: ["ai-agents", "customer-service"]
reading_time: 5
upvotes: 1
comments: 0
language: en
---

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# Zendesk hires new CMO as it pivots to AI agents

**[The Next Web](https://daily.dev/sources/tnw)** · 5 min read · 1 upvotes · 0 comments

## Summary

Zendesk has appointed Tifenn Dano Kwan as its new Chief Marketing Officer as the company accelerates its pivot to AI-first customer service. Dano Kwan brings experience from CMO roles at SAP, Dropbox, Collibra, and Amplitude. The hire comes amid Zendesk's aggressive AI transformation, including the acquisition of Forethought (an AI agent platform) and Unleash (enterprise search), and the launch of its Autonomous Service Workforce vision. Zendesk claims its AI agents resolve over 80% of customer interactions. The company, privately held since 2022 under Hellman & Friedman and Permira, faces stiff competition from Salesforce Agentforce, Intercom's Fin, and Sierra. The CMO appointment is seen as part of building a narrative for either an IPO or strategic sale.

## Full article

daily.dev links to this article rather than hosting it. Read it at the original source: <https://thenextweb.com/news/zendesk-tifenn-dano-kwan-cmo-ai-service>

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---

Tags: [#ai-agents](https://daily.dev/tags/ai-agents), [#customer-service](https://daily.dev/tags/customer-service)

[View this post on daily.dev](https://daily.dev/posts/zendesk-hires-new-cmo-as-it-pivots-to-ai-agents-vrdmg6p8g)
