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title: Best Advertising posts of 2025 | daily.dev
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# Best of Advertising — 2025

1. 1  
[](/posts/ad-blockers-helped-kill-the-open-web-uos49wvwa "Ad Blockers helped kill the open web")  
Article  
![Avatar of christianheilmann](https://media.daily.dev/image/upload/t_logo,f_auto/v1/logos/b7a6a6c548b947f88970e64c05ad125b)Christian Heilmann · 43w  
Ad Blockers helped kill the open web  
Ad blockers created a vicious cycle where blocking ads led to more aggressive advertising, making the web increasingly unusable. While privacy concerns are valid, dedicated ad blocking differs from tracking prevention and undermines content monetization. The web's fundamental mistake was treating it like traditional media with ads as the primary revenue model, without innovating payment distribution systems. As ad blocking grew, publishers compensated with more ads, search results became dominated by sponsored content, and the open web is now being replaced by closed AI-driven platforms. The lack of scalable micropayment solutions means subscriptions don't work for casual reading, leaving the web ecosystem broken.  
66  
41
2. 2  
[](/posts/perplexity-ceo-says-its-browser-will-track-everything-users-do-online-to-sell-hyper-personalized-a-gbenho8xr "Perplexity CEO says its browser will track everything users do online to sell ‘hyper personalized’ ads")  
Article  
![Avatar of tc](https://media.daily.dev/image/upload/t_logo,f_auto/v1/logos/tc)TechCrunch · 1y  
Perplexity CEO says its browser will track everything users do online to sell ‘hyper personalized’ ads  
Perplexity's CEO announced plans to launch a browser that will track users' online activities to sell hyper personalized ads. The browser, named Comet, aims to gather data beyond the app to create better user profiles and offer relevant ads. The company is following a similar strategy to Google and has also secured a partnership with Motorola to pre-install its app on the Razr series. Talks with Samsung are ongoing.  
41  
31
3. 3  
[](/posts/samsung-makes-ads-on-3-499-smart-fridges-official-with-upcoming-software-update-wtdyzl1eq "Samsung makes ads on $3,499 smart fridges official with upcoming software update")  
Article  
![Avatar of hn](https://media.daily.dev/image/upload/t_logo,f_auto/v1/logos/hn)Hacker News · 50w  
Samsung makes ads on $3,499 smart fridges official with upcoming software update  
Samsung officially introduces advertisements to its Family Hub smart refrigerators (priced $1,899-$3,499) through a software update rolling out this month. The ads will display on the fridge's 21.5- or 32-inch screens when idle, appearing in a widget that rotates content every 10 seconds alongside weather, news, and calendar information. Samsung states the ads will be contextualized rather than personalized, avoiding user data collection. The update also introduces a Daily Board theme featuring five information tiles and one ad tile.  
25  
26
4. 4  
[](/posts/here-s-the-2-000-fully-ai-generated-ad-that-aired-during-the-nba-finals-cdpvqv34n "Here’s the $2,000 fully AI-generated ad that aired during the NBA Finals")  
Article  
![Avatar of theverge](https://media.daily.dev/image/upload/t_logo,f_auto/v1/logos/eacb57b3570d4f04b1f0dc8f834d8135)The Verge · 1y  
Here’s the $2,000 fully AI-generated ad that aired during the NBA Finals  
Betting platform Kalshi aired a fully AI-generated advertisement during the NBA Finals that cost only $2,000 to produce using Google's Veo 3 text-to-video generator. The ad took 2-3 days to create with 300-400 generations needed for 15 usable clips, representing a 95% cost reduction compared to traditional advertising. The process involved writing a script, using Gemini to generate shot prompts, and editing the final video with standard tools like CapCut or Adobe Premiere Pro.  
24  
8

[See all Advertising archives](/tags/advertising/best-of)

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